Western National Parks Launches WNP Gear, a New Collection Designed to Support National Parks

Exclusive collection gives park supporters a new way to connect with Western National Parks' mission and help support national parks across the West

TUCSON, Ariz., Oct. 19, 2026 /PRNewswire/ -- Western National Parks (WNP), a nonprofit partner of the National Park Service since 1938, has launched WNP Gear, a new, exclusive collection of apparel and products designed to celebrate the people, places, and experiences that connect communities to national parks.

The initial collection includes T-shirts and other WNP-branded products featuring the organization's modern, colorful visual identity, inspired by the landscapes, wildlife, cultures, and stories of the West. New products and designs will continue to be added to the collection.

WNP Gear extends that identity beyond individual park sites, giving supporters a way to represent the broader community connected by a shared appreciation for national parks and the experiences they make possible.

"People develop incredibly personal relationships with national parks. They become part of our memories, our families, and often our sense of who we are," said Marie Buck, President and Chief Executive Officer of Western National Parks. "WNP Gear gives people a way to carry that connection with them and be part of our community—a community that believes these places should continue to inspire, educate, and bring people together for generations to come."

For nearly 90 years, purchases through Western National Parks have helped generate support for national parks across the West. Today, WNP partners with 72 National Park Service sites in 12 Western states. Since 1938, the organization has provided more than $176 million in aid to support education, research, visitor experiences, community engagement, and other programs benefiting its partner parks.

While many products available through WNP celebrate individual national park sites, WNP Gear represents the larger community connecting those places. The collection creates another way for people to support WNP's nonprofit mission, whether they are exploring a park, planning their next trip, or simply carrying their connection to national parks into everyday life.

"WNP Gear allows us to build another meaningful connection between the people who care about national parks and the work that supports them," said Lauren Mooney, Chief Revenue Officer and Vice President of Partnerships at Western National Parks. "By creating products that help people carry their connection to parks into their everyday lives, we can reach supporters beyond the park visit while generating revenue that helps us continue investing in our National Park Service partners."

WNP Gear is available exclusively through Western National Parks' online store at store.wnpa.org, with additional products and designs planned for future releases.

About Western National Parks

Western National Parks is a nonprofit partner of the National Park Service, supporting 72 national park sites across 12 Western states. Since 1938, WNP has worked to enhance the visitor experience and advance education, research, community engagement, and other programs that help people connect with and care for national parks. Purchases made through WNP help generate support for its National Park Service partners.

For more information, visit wnp.org.

SOURCE Western National Parks