NEW YORK, Oct. 16, 2015 /PRNewswire/ -- You are carefully crafting your campaign to hit your communications objectives and to make your messages stand out from others. This checklist will help you format your content and make it ready for discovery and interaction by the right people, all to maximize your results.
PR Newswire's recent white paper, The Six Questions to Ask BEFORE You Send a Press Release, discusses:
- All of the necessary components required to get your release over the wires
- Best practices for headlines, subheads and boilerplates
- Targeting decisions you need to make
Make sure to take each of these steps into consideration before sending your release and you will be boosting your chances to reach – or even exceed – your communication goals. Download the white paper here.
About PR Newswire
PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content -- from rich media to online video to multimedia -- and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.
Vice President, Strategic Communications & Content
SOURCE PR Newswire Association LLC