With Quality And Ethical Pricing At Its Core, Green Mountain CBD Rebrands To Sunsoil®
USDA Organic certification of its hemp crop and a vertically integrated seed-to-shelf process allows leading CBD brand to offer consumers the highest quality products at a great value.
BURLINGTON, Vt., Feb. 28, 2019 /PRNewswire/ -- Green Mountain CBD, the leading CBD Oil brand in the Northeast, and number three brand nationally1, is transitioning its name to Sunsoil. The Vermont company is poised to further disrupt the hemp industry with a recent USDA Organic certification for its hemp, and infusion of $7 million in capital secured in late 2018 from strategic partners with a shared vision for the future.
"We're thrilled our new partners share our vision of working with people, plants and the planet. The investment will help scale operations as we continue to build Vermont as the agricultural hub of nationally distributed CBD oil," says co-founder and CEO Alejandro Bergad. In 2019, Sunsoil increased its footprint in Vermont by securing additional acreage for farming and production to meet growing demand and enable continued growth through key retailer expansion.
The new Sunsoil name honors the natural good that comes from where the sun meets the soil with branding that brings the Vermont landscape to the forefront. "Despite the name transition, our mission remains the same: bring the most good to the most people by increasing the accessibility and availability of CBD. We're creating better access through a more attainable price-point while not sacrificing quality," says co-founder Jake Goldstein. Sunsoil's quality is reaffirmed as it uses three different ISO (International Organization for Standardization) compliant labs for every consumer-facing product, setting a consistent quality standard despite being in a loosely monitored space.
Sunsoil's proprietary, vertically integrated seed-to-shelf process efficiently produces full spectrum hemp products with an uncompromised focus on quality. The brand's natural extraction process uses organic coconut oil instead of CO2 or harsh solvents. The efficiencies from its agricultural and natural production practices are passed on to the consumer, evident by Sunsoil's leading price position in market (price/CBD mg).
Sunsoil has strong footing in the national CBD conversation: In two years, the in-market success of its product line is speaking for itself as every Sunsoil product is turning in the top ten percent of all CBD products in the natural channel1. "The productivity of our portfolio shows that consumers are responding to Alejandro and Jake's vision of setting the standard for quality and value in an emerging market with a more efficient process," says Bobby McConnell, Sunsoil's Vice President of Sales and Marketing. "The numbers are even more impressive when you consider our limited brick and mortar distribution... there is so much opportunity."
In late January, Sunsoil released a new Cinnamon-flavored CBD Oil tincture with twice the CBD concentration of its existing portfolio, and it is already proving to be the brand's most successful offering yet. Sunsoil will continue to forge market expansion, most immediately with the introduction of soft gels at the Natural Products Expo West show in Anaheim, CA March 6 - 8, the leading trade show within the natural food and supplement space. Attendees are invited to visit Booth 3593 (Hall D, Supplements Section) for more information about Sunsoil and their products.
ABOUT SUNSOIL®
In 2015, Alejandro Bergad and Jacob Goldstein founded Sunsoil (formerly Green Mountain CBD) with an unwavering commitment to organic farming, natural processing and accessible pricing. Today, Sunsoil produces CBD more efficiently than anyone else in the country. Setting the standard in the hemp economy, Sunsoil's simple processing methods yield a premium CBD oil, while keeping costs down. Bergad and Goldstein established their first hemp farm among the rolling hills of the Northeast Kingdom in Hardwick, Vermont because of the nutrient rich soil, pure water and a population with generations of experience working the land. Vermont conditions yield plants rich in cannabinoids with a wide spectrum of terpenes (lab results available). Sunsoil is compliant with all State and Federal laws. For more information, visit www.sunsoil.com and follow the farm at facebook.com/sunsoil and @sunsoil on Instagram.
1 Source: SPINS: 52 Week Ending 1/27/2019
SOURCE Sunsoil
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