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Xinhua Silk Road: La feria inyecta nueva vitalidad
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News provided by

Xinhua Silk Road

Oct 31, 2022, 12:14 ET

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- Xinhua Silk Road: La feria en la nube + fuera de línea inyecta nueva vitalidad a la Feria Nacional de Materiales y Productos Farmacéuticos de MTC

PEKÍN, 31 de octubre de 2022 /PRNewswire/ -- La 53ª Feria Nacional de Materiales y Productos Farmacéuticos de la Medicina Tradicional China (MTC), una plataforma vital para promover la comunicación en el campo de la medicina en China, fue testigo de cómo la integración online-offline impulsó en gran medida el comercio en la jornada inaugural del viernes.

Contando con la presencia de más de 9.000 fabricantes de productos médicos y más de 30.000 productos farmacéuticos expuestos en la feria, el volumen de negocios de la feria superó los 13.000 millones de yuanes el 28 de octubre.

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Photo shows the real-time data on display at the trading big data exhibition venue of the fair.
Photo shows the real-time data on display at the trading big data exhibition venue of the fair.
Photo shows a worker from Zhangshu Qingren TCM pieces Co., Ltd. demonstrating the traditional processing technique of Chinese herbal medicine roots of herbaceous peonies.
Photo shows a worker from Zhangshu Qingren TCM pieces Co., Ltd. demonstrating the traditional processing technique of Chinese herbal medicine roots of herbaceous peonies.

Gracias a la introducción de nuevas plataformas mediáticas y modernas tecnologías informáticas, como la realidad virtual/realidad artificial y el big data, la primera feria en la nube de este año sirve para permitir a los compradores profesionales hacer tratos en línea.

Con el fin de facilitar a los compradores internacionales, se puso en marcha la primera reunión mundial de compras en línea de MTC junto con múltiples actividades en línea, como la transmisión en directo en Douyin, Kuaishou y Xiaohongshu, para impulsar el comercio.

Invitando a académicos, expertos y representantes de renombrados productores de medicamentos a participar en una serie de simposios en el marco de la feria, se ha impulsado la investigación tecnológica relacionada con la MTC, la divulgación de información y el estudio de normas para resolver las dificultades existentes y explorar una nueva dirección de desarrollo para la industria de la MTC.

A través de los últimos años, la ciudad de Zhangshu ha dado prioridad al desarrollo de la industria de la MTC y ha cultivado un modelo de desarrollo de la industria de la medicina que integra la producción, el procesamiento, la venta y la investigación científica.

Como centro tradicional de la MTC en China, la ciudad de Zhangshu cuenta con 33.333,33 hectáreas de áreas de plantación de materiales de MTC y 406 empresas de medicina. El clúster industrial médico local ha entrado en los 100 clústeres industriales más competitivos a nivel de condado en China.

Enlace original: https://en.imsilkroad.com/p/330784.html

Foto - https://mma.prnewswire.com/media/1933055/Xinhua_Silk_Road_Real_Time_Data.jpg
Foto - 
https://mma.prnewswire.com/media/1933056/Xinhua_Silk_Road_Traditional_Technique.jpg

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