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Xinhua Silk Road: Zoomlion de China brilla en Bauma 2022, con productos que exhiben su innovación y mentalidad internacionalizada
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Xinhua Silk Road

Nov 02, 2022, 12:28 ET

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PEKÍN, 2 de noviembre de 2022 /PRNewswire/ -- Con una muestra de 54 productos en siete categorías, el fabricante chino de maquinaria para la construcción Zoomlion Heavy Industry Science & Technology Co., Ltd. (Zoomlion, 000157.SZ), llamó ampliamente la atención en Bauma 2022, la feria comercial de maquinaria de construcción líder a nivel mundial celebrada en Múnich, Alemania, del 24 al 30 de octubre.

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La foto proporcionada por Zoomlion muestra sus productos exhibidos en el parque industrial Zoomlion Lugu, ubicado en Changsha, provincia de Hunan, en el centro de China. (PRNewsfoto/Xinhua Silk Road)
La foto proporcionada por Zoomlion muestra sus productos exhibidos en el parque industrial Zoomlion Lugu, ubicado en Changsha, provincia de Hunan, en el centro de China. (PRNewsfoto/Xinhua Silk Road)

En un destacado evento para la presentación de sus productos que tuvo lugar el 24 de octubre, Zoomlion lanzó una decena de plataformas elevadoras inteligentes (AWP, de las siglas del inglés "Aerial Work Platform"), entre las que se incluyeron elevadoras de tijera, telescópicas y de brazo articulado, que generaron una serie de pedidos potenciales de clientes de los Países Bajos, Rumania, Polonia, Irak, Suiza y Alemania.

Los productos de alta gama de Zoomlion que se exhibieron en Bauma 2022, de los cuales más del 50 % se fabrican localmente en Europa, demuestran plenamente la fortaleza del fabricante en tecnologías internacionalizadas, inteligentes, ecológicas y avanzadas, así como sus logros en materia de innovación.

La innovación siempre ha estado en la genética de Zoomlion.

Ya en 2013, cuando el sector de la maquinaria de construcción en China entró en un período de transición, Zoomlion adoptó un mecanismo de distribución de ingresos para incentivar al personal de I+D a desarrollar tecnologías innovadoras y prácticas. En virtud del mecanismo que se ha implementado durante casi una década, en la actualidad alrededor del 30 % de los empleados de Zoomlion están involucrados en la investigación y el desarrollo de tecnología, lo que sigue mejorando la competitividad y la vitalidad de los productos de la empresa.

Zoomlion, que se ha consagrado a la innovación tecnológica, también ha liderado y participado en la formulación y revisión de más de 500 estándares nacionales, industriales y sectoriales, así como 19 estándares internacionales.

La empresa invirtió 3.865 millones de yuanes en I+D en 2021, un aumento interanual del 15,56 %. También lanzó 9 productos pioneros a nivel mundial, entre los que se incluyen patines hidráulicos inteligentes livianos, grúas torre de control remoto 5G y cosechadoras combinadas no tripuladas.

Zoomlion también da prioridad a la internacionalización para convertirse en un fabricante de maquinaria de construcción de clase mundial.

En 2021, Zoomlion comenzó el desarrollo estratégico de sus negocios en el extranjero. Los ingresos de la empresa en el exterior tuvieron ese año un incremento interanual del 51,05 % y las ventas de grúas torre y plataformas elevadoras alcanzaron niveles récord, afirmó Wang Yongxiang, vicepresidente a cargo de los negocios internacionales.

Según Wang, Zoomlion ha establecido unas 30 subsidiarias y 10 bases de producción en todo el mundo, mediante las cuales ofrece productos a 130 países y regiones y emplea a 2.000 empleados locales.

Zoomlion seguirá aumentando la inversión en sus negocios en el extranjero, afirmó Wang.

Comprometida a convertirse en líder industrial, también se enfocará en un proyecto para desarrollar una ciudad industrial inteligente que reúna a ocho fábricas faro líderes a nivel mundial.

https://en.imsilkroad.com/p/330823.html

Fotografía: https://mma.prnewswire.com/media/1935922/image_1.jpg

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