Yosen First Cross-border O2O Experience Store Soon to Open in Hangzhou Binjiang CBD

Nov 16, 2015, 08:00 ET from China 3C Group

YIWU, China, Nov. 16, 2015 /PRNewswire/ -- Yosen Group, Inc. (stock symbol: YOSN) ("Yosen", or "the Company") recently signed a lease contract with Union Developing Group of China.  Yosen's newly established subsidiary, Zhejiang Yosen Lamapai E-Commerce Co., Ltd. ("Yosen Lamapai") , will soon launch its very first experience store for imported products named "Yosen Lamapai Cross-border O2O ("Online to Offline") Experience Store".  Yosen Lamapai was established earlier this year to build a China based leading B2C+O2O global shopping platform following the company's strategy of "providing one-stop services to the cross border trade while allowing consumers the joy of shopping globally without stepping outside of the border".

Yosen Lamapai's very first experience store will land in Star Avenue's phase II Star City in Hangzhou Binjiang.  The Star Avenue complex is located in the CBD ("Central Business District") area of Hangzhou Binjiang, with a total construction area of 370,000 square meters (close to 4 million square feet).  It is an urban complex project that includes shopping, food, entertainment, leisure, residence, business, tourism and sports.  This first Yosen Lamapai Store will be located at B2 of Star City, occupying a business area of 1,845 square meters (near 20,000 square feet).  It is scheduled to open before the 2016 Spring Festival, which is the biggest holiday in the Chinese culture, and has now entered into the design and decoration phase.  It will sell seven categories including fresh produce, maternity and baby products, food, health care and nutriceutical products, cosmetics, household, and general merchandise of more than 5000 SKU of global quality products.  This first experience store is expected to generate annual sales of more than CNY 50 million, and in the meantime it is expected to develop more than 50,000 online memberships for the Company.

"Yosen Lamapai, one of the strategic core components in Yosen's cross-border e-commerce business, will strive to facilitate end consumers' O2O cross-border purchasing.  It is the first but yet solid and important step for us to build a China based leading B2C+O2O global platform providing direct sales channels for international branded products.  Hangzhou is the pilot city in China for cross-border e-commerce business.  As such, it is remarkable that Yosen Lamapai has chosen Star City as the location for its first experience store," commented Yosen's CEO Mr. Zhenggang Wang.

Mr. Yuan Wang, a representative for Union Developing Group , commented, "We are very happy to have Yosen Lamapai joining us here in Star Avenue.  Yosen Lamapai has an outstanding team, a solid operational plan, and their cross-border ecommerce model perfectly fills the current Star Avenue infrastructure.  I believe it will bring a lot of convenience to our consumers."

About Yosen Group, Inc.

Yosen Group, Inc. ("Yosen Group", or "Yosen") was founded in Yiwu City, Zhejiang Province, in 1997. Yosen Group, through its corporate headquarters in China and its wholly-owned U.S. subsidiary, is committed to building cross-border sales channels for bringing the world's best consumer products to China and, simultaneously, introducing China's most competitive products to the overseas markets. Yosen Group is China Commodity City Group's exclusive partner in the Greater New York area. The Company operates under the "Yosen" and "Yong Xin" brand names.

For more information, visit http://www.yosn.com/.

Safe Harbor Statement

Certain statements in this press release, constitute forward-looking statements for purposes of the safe harbor provisions under The Private Securities Litigation Reform Act of 1995. These statements include, without limitation, statements regarding the Company's future performance. The Company has based these forward-looking statements largely on its current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs. Although the Company believes that the expectations reflected in these forward-looking statements are reasonable, they do involve assumptions, risks and uncertainties, and these expectations may prove to be incorrect. Investors should not place undue reliance on these forward-looking statements, which speak only as of the date of this press release. The Company's actual results could differ materially from those anticipated in these forward-looking statements as a result of a variety of factors, including those discussed in the periodic reports that are filed with the Securities and Exchange Commission. All forward-looking statements attributable to the Company or persons acting on its behalf are expressly qualified in their entirety by these factors. The Company undertakes no duty to update these forward-looking statements except as required by law.

For more information, please contact:

Xiaochun Yang
Tel: +86-571-2888-8036
Email: ceo@yosn.com 


SOURCE China 3C Group