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YouAppi expandiert global und verdoppelt Umsatzwachstum


News provided by

YouAppi

Jul 29, 2015, 09:00 ET

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BERLIN, July 29, 2015 /PRNewswire/ --

YouAppi öffnet Büro in Berlin, um das deutliche Wachstum im  Business mobiler Nutzerakquise zu unterstützen;  

App-Nutzerdaten von YouAppi OneRun berichten, dass Amerikaner gern einkaufen  und Deutsche Lifestyle und Nützliches mögen  

YouAppi, ein Pionier datengestützter mobiler Kundenakquise, hat heute die Eröffnung eines Büros in Berlin bekannt gegeben, um die OneRun-Plattform des Unternehmens bei ihrem wachsenden Kundenstamm zu unterstützen. YouAppi berichtet außerdem von einer schneller Umsatzsteigerung mit einem Wachstum von 20 % im 1. Quartal 2015 (gegenüber 4. Quartal 2014) und 50-60 % im 2. Quartal 2015 (Quartal gegenüber Quartal).

Gemäß der App-Download-Daten von YouAppi spielen Sprache und Kultur eine wichtige Rolle bei der App-Nutzung, da sich die führenden deutschen App-Kategorien deutlich von denen in Großbritannien und den USA unterscheiden. Deutsche bevorzugen Apps für Lifestyle und Nützliches - zwei Kategorien, die zu 56 % aus Apps bestehen, die Deutsche herunterladen (während diese zwei Kategorien zusammen weniger als 10 % der App-Downloads in Großbritannien und den USA ausmachen): http://info.youappi.com/hubfs/YouAppi_-_Apps_by_Country_-_GER.png

Das Berliner Büro von YouAppi wird von Yael Kahn, Leiterin für Geschäftsentwicklung geführt, die YouAppi von TestObject beigetreten ist, wo sie als Global Account Manager gearbeitet hat. Vor TestObject hat Yael bei Hewlett Packard im Sales und Business Development gearbeitet. Yael wird eine Unternehmensgruppe führen, die die Geschäftsfeldentwicklung und den Kundendienst in Deutschland, Österreich und der Schweiz übernehmen wird.

YouAppi hat den bisherigen Umsatz des Unternehmens 2015 im Vergleich zu 2014 verdoppelt und kommt mit zweistelligen Wachstumszahlen auf die führenden globalen Märkte, einschließend Deutschland, Großbritannien, Frankreich, Spanien, Italien, Österreich, Schweiz, Niederlande, Belgien, China und mehr.

"Wir sind begeistert, dass Yael nun zu unserem Team gehört, um YouAppi in den wichtigen deutschen Markt zu führen", sagte Moshe Vaknin, Geschäftsführer & Gründer von YouAppi. "Diese neuen Posten werden von der Nachfrage nach YouAppis mobiler Nutzerakquise-Plattform OneRun vorangetrieben, die das Anwerben von App-Nutzern mit höherem Kundenwert auf Grundlage von Post-Install-Ereignisanalysen ermöglicht."

Über YouAppi 

YouAppi, ein Pionier nativer, datengestützter Kundenakquise, gewinnt profitable Mobilkunden für Vermarkter und Agenturen, die einen einzelnen Punkt bieten, um ihren Einkauf mobiler Medien zu rationalisieren. Die meisten mobilen Akquiseanbieter haben sich ausschließlich auf Installationen konzentriert, wohingegen YouAppis geschützte Algorithmen den Konsum, die Nutzung und die Ausgabemuster mobiler Inhalte von über 200 Millionen Usern analysiert, um Kunden mit den höchsten Kundenwerten zu identifizieren und zu liefern. Genau dieses Leistungsvermögen bestärkt Herausgeber auf dem YouAppi-Plattform, ihre Bestandsgewinne zu maximieren. YouAppi wurde Ende 2011 mit Büros in New York, San Francisco, London, Berlin und Tel Aviv gegründet. Weitere Informationen finden Sie unter http://www.YouAppi.com.

Kontaktinformationen:
Jennifer Shambroom
CMO
YouAppi
Tel.: +1(415)-278-1727
E-Mail: [email protected]

Uriah Av-Ron
PR für YouAppi
http://www.YouAppi.com
Tel.: +972-50-7-427-087 / +1(646)-755-6120
E-Mail: [email protected]

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