SAN FRANCISCO, Oct. 15, 2015 /PRNewswire/ -- Dale Rayman, FSA, MAAA, MHA, has joined Zipongo, the digital health company that makes it easy to eat well, as vice president of analytics and chief actuary. The newly created position will support Zipongo's impressive growth while assuring health plans, employers, and other wellness partner customers that Zipongo continues to apply rigorous ROI measurement and evidence-based best practices to its innovative consumer-engagement platform.

Rayman brings over 25 years' experience in healthcare including leading the actuarial and financial team for OneExchange Active, Towers Watson's private health insurance exchange for employee groups. While at Towers Watson, Rayman applied his healthcare measurement expertise to identifying ROI using scientifically-validated approaches for health coaching, case management and wellness programs for several Fortune 50 employers. In the process, he demonstrated how evidence-based best practice programs can improve ROI. He also led the actuarial and financial teams for several Fortune 50 clients, including responsibility for rate-setting, contributions, budgets and incentive strategies. Using program analysis and other measurement results, Rayman helped employers implement high-performing incentive and wellness strategies.

At Zipongo, Rayman will apply his healthcare expertise to develop and lead new research, and document program outcomes for Zipongo's clients, including self-insured employers, and commercial and government insurers.

"We are delighted to welcome Dale to the Zipongo team," said Jason Langheier, MD, MPH, Zipongo CEO and Founder. "He brings unmatched expertise and dedication to quantifying results so resources can be directed toward workable solutions that actually improve healthcare.  As a member of our leadership team, Dale will help Zipongo achieve or exceed our growth objectives while ensuring that our app continues to provide engaging options designed to improve food and nutrition selections."

Rayman commented, "Zipongo has offered me an exciting opportunity that aligns with my desire to positively impact Americans' health and wellbeing and the American healthcare system. I'm proud to join an innovative company that has proven it can make it easy and affordable for employees, health plan members and consumers to make healthy food choices that promote positive outcomes." 

MealRx™, Zipongo's personalization engine, delivers individualized health recommendations based on an easy-to-complete profile and recommendations that promote healthy eating at home, work, and during recreational activities. These include customized meal plans, recipes, grocery lists and coupons/discounts for healthy food at preferred grocery locations; and menu ordering. Zipongo's dietitians also address issues tailored to specific situations and food preferences, needs and goals. These can range from managing unhealthy cues to whether to choose a hotdog or large pretzel at a ball game. The HIPAA-compliant, easy-to-implement software-as-a-service platform has complete mobile capability and runs on all smart devices. 

Rayman is a Fellow of the Society of Actuaries and a member of the American Academy of Actuaries. He earned his bachelor's degree from the University of Waterloo in Canada with a major in statistics. He received a master's of health administration degree from Georgia State University.

About Zipongo

Zipongo is a San Francisco-based digital health company that makes it easy to eat well. We work with employers, health plans and other wellness partners looking for an easy way to engage their members in healthy and sustainable eating habits that drive positive results. Zipongo's proprietary MealRx™ personalization engine delivers individualized recommendations tied to convenient, real-time actions that enable healthy eating at home and at work, including healthy recipes, meal planning tools and discounts and incentives to healthy groceries. We provide a HIPAA-secure, easy-to-implement software-as-a-service platform that runs on web, mobile and tablet. Learn more at www.zipongo.com.

Media Contact
Todd Stein
Amendola Communications for Zipongo
916.346.4213
tstein@acmarketingpr.com

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