News from axe A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle.

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Jun 09, 2016, 08:00 ET Mark Duplass Joins the AXE® Collective to Mentor Aspiring Filmmakers

Today, notable film director, producer, actor and screenwriter Mark Duplass joins the AXE® Collective and John Legend to help aspiring filmmakers...


May 26, 2016, 08:25 ET AXE® Hair Proves Every Day Styling Isn't a Big Deal

In response to discovering that 65% of guys either never style their hair or only style on special occasions,[1] AXE® Hair is sparking a conversation ...


Jan 21, 2015, 08:00 ET #TakeTheLeap

To all aspiring musicians and designers: If I had to share one piece of advice, it's simply: "Take the leap." In 1998, I was a typical college...


Aug 05, 2014, 04:37 ET Festival #MIXFORPEACE : rejoindre le mouvement

Cet été, une vague de paix va envahir la côte méditerranéenne ! AXE et Peace One Day s'associent pour mobiliser des grands noms de l'électro et créer ...


Jul 31, 2014, 03:00 ET Festival #MIXFORPEACE : rejoindre le mouvement

Cet été, une vague de paix va envahir la côte méditerranéenne ! AXE et Peace One Day s'associent pour mobiliser des grands noms de l'électro et créer ...


May 07, 2014, 12:00 ET AXE® Teams Up With X-Men: Days Of Future Past To Unlock The Superpower Of Confidence

The X-Men franchise is a favorite of guys and girls around the world -- they grew up with the iconic characters and epic storylines about tapping...


Sep 25, 2013, 09:00 ET AXE® Wants To Take Your Cool To The Next Level At The AXE Black Chill™ Challenge

As part of the Black Chill product launch, AXE is whisking away nine lucky winners -- and their friends -- to the ultimate winter adventure, the AXE...


Aug 07, 2013, 09:00 ET AXE® Gets The Girl With National Launch Of Anarchy And Anarchy II For Her Shower Gels

Last year, AXE®, the #1 men's grooming brand in the U.S.*, made history with the successful launch of Anarchy™ For Her Bodyspray. Girls across the...


Jul 20, 2013, 12:00 ET AXE® Unveils Evolution Of Super-Heroine Hotness At Comic Con

Last night, girls and super-heroines alike raised temperatures throughout San Diego at Comic Con '13. At the weekend's most sizzling event, Playboy...


Jul 11, 2013, 09:00 ET AXE® Uncovers Dating Game Epidemic - Girls Are Getting Hotter

As part of its new Black Chill product launch, AXE, a leader in men's grooming1, released a survey today that unequivocally shows girls are getting...


Jan 09, 2013, 12:12 ET AXE to Send 22 Guys to Space with New Apollo Campaign

Global Space Statesman Buzz Aldrin launches AXE Apollo Space Academy to Recruit Guys for the Trip of a Lifetime TORONTO, Jan. 9, 2013 /CNW/ - AXE® is ...


Jun 04, 2012, 08:03 ET AXE Rocks Out With New Axeman Mobile Game

Everyone knows guys love to play games, and now AXE is going to reward them for doing what they love. With the launch of the new mobile game, Axeman, ...


Jun 02, 2011, 03:41 ET AXE Hair Gives Back to America's Heroes Through New Charity Partnership

As we head into a season that honors America and our troops with backyard barbeques and beach parties, AXE Hair is joining the celebration by...


Feb 01, 2011, 12:00 ET AXE Lounge Debuts in Dallas With Performances by Top Artists and DJs

In 2011, AXE Lounge is back to serve as the premier party location in Dallas on February 4–7 during football's biggest party weekend. AXE, a leading...


Jan 27, 2011, 08:00 ET St. Louis Quarterback and Rookie of the Year Contender Gets Buzzed With AXE Hair

St. Louis quarterback Sam Bradford let AXE Hair call the plays as they took his hair style from shaggy to a short buzz. Bradford, the 2010 No. 1...


Sep 14, 2010, 08:00 ET AXE Decodes What Scents Turn Girls On

It's long been known that how a guy smells is the number one thing that determines whether a girl will find him attractive.(i) In fact, two out of...


Feb 03, 2010, 06:00 ET AXE Lounge Makes Its South Beach Debut During the Biggest Party Weekend of the Year

As throngs of athletes, celebrities and the global spotlight descend on Miami for the championship football game, the drive to host the biggest and...