MEDIA COFFEE
Journalists from leading media organizations globally answer some of our clients' top questions on how to best communicate with the media.
Sign up for Media MovesReaching LatAm Entertainment Media
6 August 2025
We are joined by Alida Hernandez, Editor-in-Chief of Spanglish Entertainment. Alida shares her insights on what Latin American entertainment media seek in press releases and pitches. She emphasizes the importance of community-driven storytelling and discusses how to approach cultural translation with sensitivity. Additionally, she offers valuable tips for effectively engaging with Spanish-speaking media outlets and highlights the importance of follow-ups.
🎧 Libsyn | Spotify | Apple | Amazon | Deezer
Navigating Media and Comms in the Middle East
11 July 2025
We sit down with Yazan al-Saadi, international desk editor at The New Arab. We cover everything from why the traditional press release is overdue for a creative refresh, to how clunky Arabic translations can undermine credibility. Yazan shares thoughtful advice on building genuine relationships with journalists and how AI can support—but never replace—the human touch.
🎧 Libsyn | Spotify | Apple | Amazon | Deezer
How to Engage Automotive Reporters
28 May 2025
In this episode of Media Coffee, we are joined by Hannah Lutz, the Director of Technology and Innovation coverage at Automotive News. Hannah shares her insights on the changing landscape of automotive journalism and provides practical advice for PR professionals on effectively pitching automotive reporters. This discussion highlights the value of press releases and emphasizes the importance of involving subject-matter experts.
🎧 Libsyn | Spotify | Apple | Amazon | Deezer
Media Outreach Etiquette: Insights from PRNEWS' Nicole Schuman
29 April 2025
In this episode of Media Coffee, we’re joined by Nicole Schuman, Managing Editor at PRNEWS, for a lively discussion on media relations etiquette, best practices, and common pitfalls to avoid. Nicole shares her approach to crafting compelling stories and discusses what factors make a press release stand out in today’s media landscape. Plus, she gives us a glimpse into her unique Polish-American traditions.
🎧 Libsyn | Spotify | Apple | Amazon | Deezer
PR & Communication Tips to Navigate Media in India
28 March 2025
In this episode of Media Coffee, we’re joined by Manjula Subhash, a Marketing & Corporate Communication Strategist, Startup Mentor, Professor by Practice, to explore India’s evolving media industry and share cost-effective PR strategies for startups. From the rise of digital and vernacular media to practical press release tips, this episode offers valuable insights for businesses looking to enhance their media presence in India.
🎧 Libsyn | Spotify | Apple | Amazon | Deezer
Purpose-Driven PR: Connecting with Higher Ed & Non-Profit Audiences
26 February 2025
In this episode of Media Coffee, we welcome Marc C. Whitt, University of Kentucky's Director of Media and Strategic Relations, who discusses his 40+ years of higher ed PR experience. He shares insights on building journalist relationships and crafting impactful press releases for purpose-driven audiences.
🎧 Libsyn | Spotify | Apple | Amazon | Deezer
Looking Back: Media Coffee's 2024 Recap
22 January 2025
Our first Media Coffee of 2025 looks back at key episodes, offering valuable insights from industry experts on navigating today’s media landscape. We cover everything from media literacy, press release strategies, optimizing content for Google to the impact of AI on journalism and PR.
🎧 Libsyn | Spotify | Apple | Amazon | Deezer
How PR and creative storytelling transformed Bob Phibbs' retail consulting business
29 October 2024
In this episode of Media Coffee, host Sami Saad is joined by the Retail Doctor Bob Phibbs to discuss the power of personal storytelling, how fresh content can improve search results and more.
🎧 Libsyn | Spotify | Apple | Amazon | Deezer
Insider's tips, press release distribution from PR Newswire's perspective
8 October 2024
We speak with PR Newswire experts Glenn Frates, Vice President of North America, and Fouzia Hussain, Senior Manager of Customer Support and Operation, who share insights on optimizing press release distribution to maximize media coverage worldwide.
🎧 Libsyn | Spotify | Apple | Amazon | Deezer
A conversation with Business Upturn founder: Vipul Sipani
29 August 2024
We talk to Vipul Sipani about launching his digital publication in 2020 and how to generate revenue by leveraging his tech and marketing expertise. He emphasizes the importance of starting small, building an internal team, and maintaining a lean structure for profitability. Vipul also explores the evolving relationships between journalists and PR agencies and the crucial role of technology in optimizing content for search engines.
🎧 Libsyn | Spotify | Apple | Amazon | Deezer
Etiquette for Crafting a Press Release
30 July 2024
In our latest episode of Media Coffee, we chat with David Hill, president and CEO of VYRE Network, about the etiquette for crafting a press release, covering topics including formatting, the golden rule of press releases and the importance of correct contact info.
🎧 Libsyn | Spotify | Apple | Amazon | Deezer
What is the future of AI in media and journalism?
7 May 2024
In the first episode of season two, host Nareeman Dosa from Cision PR Newswire is joined by Tom Allen (Founder -The AI Journal) and Gelu Sulugiuc (Founder - PLX AI and Director at Thomson Reuters) to discuss the future of AI in media and journalism.
🎧 Libsyn | Spotify | Apple | Amazon | Deezer
Insights From a US Comms Professional
30 October 2023
We speak to Andrea Hubbert, a US-based PR strategist and copywriter and founder of Hub+company.
🎧 Libsyn | Spotify | Apple | Amazon | Deezer
[Webinar] How to Communicate with Journalists in France
17 June 2022
Christine Buhagiar, Europe Director at AFP, gives some essential press release tips and advice for PRs working with journalists in France.
