2011 U.S. CXOs' Choice: Mobile Devices Products and Services
NEW YORK, Oct. 25, 2011 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:
2011 U.S. CXOs' Choice: Mobile Devices Products and Services
http://www.reportlinker.com/p0661055/2011-US-CXOs'-Choice-Mobile-Devices-Products-and-Services.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=Wireless_Technology
Among the various mobile communication and computing products/services surveyed in this research, 99 percent of U.S. CXOs use/own laptops/notebooks. Almost half of CXOs have one or more tablet computers, although very few have more than two.The ten percent of CXOs who own two or more tablet computers most frequently cite family needs as the reason for owning more than one. About 40 percent of CXOs have e-readers, or use tablets as e-readers. Of these, almost all use them during resting time, but rather few use them while commuting. Compared to 2010, in 2011 the U.S. CXOs respondents perceive the smart phones as more of personal purpose phones and the standard feature phones, that are still owned/used, are perceived more as business phones.
Table of Contents
Research Objectives/Method Details/Demographic Profile 8-12
Executive Summary 13-15
Laptops/Notebooks 16-39
Tablet Computers 40-56
E-readers 57-60
Smart Phones 61-83
Quick Messaging Device/Multimedia Device/Standard Feature Phone 84-87
About Frost & Sullivan 88-92
List of Figures
Importance of Attributes for Laptop/Notebook Computers Slide 18
Mean Scores of Factor Ratings by Brands, 2011 Slide 21
Very Important/Somewhat Important Shares of Factor Ratings, by Brands 2011Slide 22
Somewhat Unimportant//Not at all Important Shares of Factor Ratings, by Brands 2011Slide 22
Loyalty Indexes for Laptop/Notebook Computers, 2011Slide 23
Brand Selected as Best Laptop/Notebook Slide 24
Levels of Satisfaction with Laptop/Notebook Brands Slide 25
Likelihood to Re-purchase and/or Recommend Owned Laptop/Notebook Brands Slide 31
Likelihood to Considering a Tablet Computer Instead of a Laptop/Notebook Computer Slide 32
Source from Which you Bought the Laptop/Notebook Computer Slide 33
Share of CXOs Rating the Experience Excellent/Good Slide 34
Share of CXOs Rating the Experience Deficient/Poor Slide 35
Mean Scores of Factor Ratings by Brands, 2011Slide 44
Loyalty Indexes of Tablet Computer Brands, 2011 Slide 47
Brand Selected as Best Tablet Computer Slide 48
Levels of Satisfaction with Tablet Computer Brands Slide 50
Likelihood to Re-purchase and/or Recommend Owned Tablet Computer Brands Slide 51
Source from Which you Bought the Tablet Computer Slide 52
Most Important Sources by Tablet Computer Slide 53
Importance of Attributes for Smart Phones Slide 63
Mean Scores of Factor Ratings by Brands, 2011 Slide 65-66
Loyalty Indexes for Smart Phone Brands, 2011Slide 73
Brand Selected as Best Smart Phone Slide 74
Levels of Satisfaction with Smart Phone Brands Slide 75
Likelihood to Purchase and/or Recommend Owned Smart Phone Brands Slide 77
Source from Which you Bought the Smart Phone Slide 78
Most Important Sources by Smart Phone Slide 79
Least Important Sources by Smart Phone Slide 80
Importance of Attributes for Quick Messaging Device/Multimedia Device/Standard Feature Phones Slide 86
List of Charts
Workplace Roles Slide 10
Products/Services Routinely Used Slide 10
Industry Slide 11
Enterprise Size by 2010 Revenues Slide 11
Enterprise Size by Number of Employees Slide 12
Annual Personal Income Slide 12
Importance of Attributes for Laptops/Notebooks Slide 17
Desktop Personal Computer Ownership 2011Slide 19
Desktop Personal Computer Ownership 2010Slide 19
Primary Laptop/Notebook Brands Currently Used Slide 20
Number of Laptop/Notebook Owned or Used Slide 26
Reasons for More than One Laptop/Notebook 2011Slide 26
Perceptions of Top Laptop/Notebook Brands Slide 27
Perceptions of Top Laptop/Notebook Brands Slide 28
Level of Satisfaction of Laptop/Notebook Brands Slide 30
Most Important Security Systems by Primary Brands Slide 36
Importance of Security Systems for Laptop/Notebooks Slide 37
Importance of Attributes for Tablet Computers Slide 41
Most Important Applications for Tablet Computers Slide 42
Primary Tablet Computer Brands Currently Owned Slide 43
Number of Tablet Computers Owned Slide 45
Perceptions of Tablet Computers Brands Slide 46
Tablet Computers Brands Owned / Used Slide 49
Most Important Security Systems by Primary Brands Slide 54
Importance of Security Systems for Tablet Computers Slide 55
Own an E-reader or Use a Tablet as an E-reader Slide 58
Use of E-reader s(or Tablets as E-readers)Slide 58
Perceived Advantages of E-reader slide 59
Importance of Security Systems for E-readers Slide 60
Importance of Attributes for Smart Phones Slide 62
Primary Smart Phone Brands Currently Owned Slide 64
Purpose of Using Smart Phones 2011 Slide 67
Purpose of Using Smart Phones 2010 Slide 67
Number of Smart Phones Owned or Used Slide 68
Reasons for Having More than One Smart Phone 2011 Slide 68
Frequency of Change/Replace/Purchase a New Brand Model of Smart Phone Slide 69
Reasons for Change/Replace/Purchase a New Brand Model of Smart Phone Slide 69
Perceptions of Top Smart Phones Brands Slide 70
Perceptions of Best Smart Phones Brands Slide 71
Level of Satisfaction with Smart Phone Brands Slide 76
Most Important Security Systems by Primary Brands Slide 81
Importance of Security Systems for Smart Phones Slide 82
Importance of Attributes for Quick Messaging Device/Multimedia Device/Standard Feature Phones Slide 85
Products/Services Routinely Used Slide 87
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Nicolas Bombourg
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