LONDON, Jan. 29, 2015 /PRNewswire/ -- This report scrutinizes all aspects of beer in the United States, covering state and regional markets, distribution channels, brewers and brands, quarterly growth, imports, exports, packaging, pricing, advertising, demographics and projections. It also provides in-depth examination of the mergers, acquisitions and joint ventures reshaping the industry. New for 2014:Advertising expenditure breakouts for 18 media types.
The answers you need
Which beer brands and segments in the U.S. market grew in 2013, and which did not?
How have mergers, acquisitions and joint ventures reshaped the brewing industry?
What are the quarterly trends for beer, malternatives and non-alcoholic beer through the first half of 2014?
How did the leading beer companies – major brewers as well as importers – perform?
Which distribution channel grew the fastest in 2013?
What are per capita consumption figures likely to look like a few years down the road?
How are the proportions of beer in packages vs. draft likely to change by 2018?
This report features :
This report addresses industry developments and issues of interest to beer marketers, advertising executives, industry suppliers, financial analysts and anyone else with a special interest in the beer market. It contains:
An overview of the national and regional beer markets, including volume, per capita consumption and growth for all beer as well as imported beer.
Discussion of the leading states in terms of barrelage and per capita consumption.
Volume and growth of the various beer sub-categories including premium, superpremium, ice beers, imports, malternatives, etc.
Analysis of beer sub-categories and the brands comprising them.
Comprehensive coverage of beer imports to the U.S. and exports from the U.S.
Current volume statistics for the leading brands (e.g. Bud Light, Budweiser, Miller Lite, Coors Light, Heineken, Corona Extra, etc.) of each major beer company.
A ranking and examination of the top beer companies, including brewers and importers such Anheuser-Busch InBev, MillerCoors, Crown Imports and Heineken USA.
A look at packaged and draft beer trends nationally, regionally and by state.
A look at beer pricing at the producer and consumer levels.
A breakdown of the beer market by distribution channel.
Analysis of advertising expenditures, detailed by company, brand and media.
Comparisons of consumer demographics for all beer and top domestic and imported beer brands.
Beverage Marketing's projections for the future of the beer industry through 2018.
Download the full report: https://www.reportbuyer.com/product/2419908/
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