2015 The Multiple Beverage Marketplace in the U.S.
This report by Beverage Marketing Corp. READY TO GO.
Jun 25, 2015, 09:59 ET
LONDON, June 25, 2015 /PRNewswire/ -- If you need the big picture, this Beverage Marketing Corporation overview report is for you. This comprehensive market research report covers the entire U.S. commercial beverage industry and includes data on retail and wholesale sales as well as volume, growth, per capita consumption and share of stomach. It also offers key trends and statistics across eleven U.S. alcohol and non–alcohol beverage types, discusses new products and contains Beverage Marketing's exclusive projections through 2019 for each category. The Multiple Beverage Marketplace in the U.S. provides an all-channel-inclusive picture, capturing 100% of volume, wholesale and retail $ for each beverage category it covers.
The answers you need
How did the main beverage categories perform in the U.S. market in 2014? What share of stomach do they hold?
What are the trends and developments behind the latest alcohol and non-alcohol segment growth rates? How do market drivers and results differ between LRBs and adult beverages?
How does each category's volume, growth and market share compare to their their respective wholesale dollar sales and retail dollar sales results?
What are the numbers behind the growth statistics over time? How do various categories stack up in an all-sales-channel-inclusive, cross-category comparison? How do the various categories compare in market size by various relevant metrics including volume and dollar sales?
How have the various categories' market share shifted over time? Which categories have exhibited consistent share erosion? Which categories are gaining share?
How are these categories projected to grow over the next five years?
This report features
The Multiple Beverage Marketplace in the U.S. provides a comprehensive overview of the entire domestic beverage marketplace, providing a look at trends for the market and eleven key categories. Highlights include:
An overview of development in the major categories, including a bird's eye view of the industry as a whole and discussion current industry trends
Concise discussions of eleven beverage categories including beer, bottled water, carbonated soft drinks, coffee (including break-out for ready-to-drink) distilled spirits, energy drinks, fruit beverages, milks, sports beverages, tea (including break-out for ready-to-drink) and wine. Also includes data for value added water
A breakdown of the industry by both volume, producers' sales and retail sales by beverage category, providing historical and current data, market shares and growth
Per capita consumption figures
Bottled water data by segment including domestic non-spartkling retail premium PET, retail 1 -2.5 gallon, direct delivery bulk, sparkling waters and others
A look at share of market held by tea bags vs. RTD Tea, Iced Tea Mix and loose tea as well as volume and growth statistics for each segment
Distilled Spirits supplier sales, wholesale sales and retail sales by segment including vodka, rum, cordials and liqueurs, rum, straight whiskey, tequila, Canadian Whiskey, Scotch, Brandy & Cognac, Gin, Blended Whiskey, Prepared Cocktails and Irish Whiskey
Consumption statistics for a broad range of adult beverages provided by Beverage Marketing's alliance partner, Technomic, Inc.
An executive summary of the U.S. wine market trends by segment including historical and current consumption for subcategories including domestic and imported table wine, domestic and imported champagne/sparkling wine, domestic and imported vermouth/aperitif and wine coolers, plus a look at trend shifts for domestic vs. imported wine consumption
Growth Forecasts through 2019 include Beverage Marketing's volume, sales, market shares, per capita consumption and compound annual growth projections for each beverage group and analysis of the forces determining each category's future.
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