
360 Racing's Immersive Mobile Broadcast Application On Display at the 2015 International Consumer Electronics Show
MIAMI, Jan. 6, 2015 /PRNewswire/ -- 360 Racing announced today that its exclusive camera technology will be on full display via iPhone and Google Android Smart Phones apps at the upcoming 2015 International CES® in Las Vegas.
In partnership with the FIA Formula E Championship, 360 Racing will showcase its industry-leading 360 x 360 degree, second screen camera technology aboard the first all-electric single-seater race car allowing consumers and motor sports fans their first official "hands-on" experience.
Through its unique, user controlled, immersive experience, 360 Racing creates the platform utilizing two, ultra-wide angle fisheye lenses and transmitted via real-time at 22 frames per second on fourth generation Qualcomm Snapdragon 800 processors. Automatic exposure correction and seamless video stitching provides the correction of optical aberrations allowing for impeccable video playback, which virtually have no blind zone on mobile and web applications.
The unique user experience is available via the official The Formula E app that is downloadable from the iTunes App Store or Android Marketplace.
The technology will be presented as part of the 360 Racing's sister company, IC Real Techs ICES exhibit, located in the Sands Expo Tech West booth #70223, Jan. 6-9, 2015.
"We are thrilled to demonstrate our 360 Racing mobile application and camera technology at CES," said David Knise, executive vice president, 360 Racing. "Partnering with such a technologically-advanced company like FIA Formula E provides our team of scientists and engineers the ultimate test environment to develop and take our technology to market. Early results of this partnership have been very, very exciting."
Built specifically for Formula E, the 360 Racing app is the leading motor sports-application which combines live all directional streaming video with immersive user controlled technology. The official mobile app of the FIA Formula E Series, the 360 Racing app includes profiles of teams, drivers and destinations, including the home of FanBoost, the worlds first vote that influences a motor sports event.
The world's home to new and innovative technologies, 2015 CES will include manufacturers, developers and suppliers of consumer technology hardware, content, technology delivery systems, attracting an anticipated 160,000 attendees from over 140 countries.
"Leveraging the revolutionary technology of fully immersive capabilities will further increase the progress and interest in FIA Formula E Championship," Knise added. "The future of motor sports broadcast viewership will be heavily dependent on second screen technology and 360 Racing is revolutionizing the way that four billion motor sports viewers will want to view and experience live events."
How to Download Apps
https://itunes.apple.com/us/app/fia-formulae-championship/id915376328?mt=8
https://play.google.com/store/apps/details?id=org.qtproject.FE360
About 360 Racing
360 Racing is the global leader in immersive video broadcast technology in motor sports. Through its exclusive all-directional camera technology, 360 Racing has changed the ordinary viewing experience and transformed it into a unique, live, user controlled and immersive connection found nowhere else in racing.
Photo - http://photos.prnewswire.com/prnh/20150106/167320
SOURCE 360 Racing
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