3LCD Announces Market Share Leadership as #1 Projection Technology
Jun 16, 2015, 08:00 ET
ORLANDO, Fla., June 16, 2015 /PRNewswire/ -- 3LCD, the world's number one projection display technology and a trusted partner for many of the largest consumer electronics brands, announced today at InfoComm 2015 its continued U.S. market share leadership. According to the most recent data from PMA Research (PMA), 3LCD was the leader in the front projection market among the Mainstream and High-End Industry Segment as defined by PMA1.
3LCD outpaced the nearest competing technology by 15 points in the United States. The steady market growth can be attributed in part to innovative new products and 3LCD's ability to deliver bright color, amazing detail, road-tested reliability and overall performance.
3LCD's innovative three-chip design delivers vibrant, true-to-life images with up to three times higher Color Brightness2 and much wider Color Gamuts – up to three times wider for business and education projectors3. Color Gamut is the range of color that a projector is capable of reproducing. 3LCD projectors can display colors much more accurately.
Since its introduction in 1988, 3LCD has consistently contributed to advancements in image quality and energy efficiency. With more than a quarter-century of experience in the projection industry, 3LCD has introduced hundreds of thousands of projectors and delivers dependable projection technology with innovative features. 3LCD powers the majority of all education, business, and home theater projectors and nine out of 10 people prefer images from 3LCD projectors over one-Chip DLP4.
3LCD offers a number of competitive technology advantages, including:
- 3-Chip Optical Engine: All 3LCD projectors use a 3-chip optical engine to deliver incredibly bright, true-to-life color
- Brighter Colors: 3LCD delivers up to 3 times higher Color Brightness2
- Wider Color Gamut: 3LCD projectors have up to 3 times wider Color Gamut3
- High Color Light Output: 3LCD projectors deliver high Color and White Brightness so images, video and text always look their very best
- Road-Tested Reliability: 3LCD technology has consistently been the choice of users who demand long-life performance and reliability
For more information about 3LCD technology and the wide variety of products and leading manufacturers that use it, visit www.3LCD.com.
About 3LCD Technology
3LCD is the world's leading projection technology, delivering unbelievably bright color, amazing detail and road-tested reliability. Using an advanced, 3-chip optical engine, 3LCD offers full-time color for brilliant quality images. 3LCD is based on LCD technology, which is used by leading manufacturers worldwide for the ultimate viewing experience in flat panel TVs and projectors. To find out why more users choose 3LCD than all other projection technologies combined and to get the latest list of leading companies offering 3LCD technology in their products, visit the 3LCD website at http://www.3LCD.com
1 Data source: U.S. market research company, "PMA Research" (1Q 2015)
2 Color Brightness (Color Light Output) measured in accordance with IDMS 15.4. Color Brightness will vary depending on usage conditions. The projectors used by a third-party lab for measuring Color Brightness were leading 3LCD projectors and leading 1-chip DLP projectors based on NPD sales data for June 2013 through May 2014 and PMA Research sales data for Q1 through Q3 2013.
3 Gamut volume of leading 3LCD business and education projectors compared to leading 1-chip DLP business and education projectors, based on NPD data for June 2013 through May 2014. Volume is measured in 3D in the CIE L*a*b* coordinate space.
4 9 out of 10 people preferred images from leading 3LCD projectors over leading 1-chip DLP business and education projectors. Leading projectors selected according to NPD data as of July 2013. Based on independent U.S. research conducted by Radius Research (July 2013).
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