A New Camouflage Solution for People with Vitiligo
Zanderm, a revolutionary new camouflage product, solves many of the problems associated with vitiligo concealment.
Jun 30, 2015, 10:30 ET
LAWRENCE, N.Y., June 30, 2015 /PRNewswire/ -- Zanderm is a start-up company with a mission: to use cosmetics to make people's lives better. Today, the company announces the release of its flagship product, the Zanderm Vitiligo Camouflage Applicator. Vitiligo is a condition which impacts 1% to 2% of the world's population. It causes the skin to lose pigmentation in a series of unpredictable spots. While this condition is not life-threatening it can cause social and emotional problems. There are treatments, but many of these treatments are costly and carry side-effects. Most people with vitiligo turn to cosmetics to compensate for the loss of color. Unfortunately, these cosmetics are vulnerable to both water and sweat.
By contrast, Zanderm offers a time-saving solution which dries fast, and resists both sweat and water. Some users can keep Zanderm's coloration in place for up to 7 days with only a few light touch-ups. It's suitable for all skin types and won't rub away, get on clothing, or draw attention to itself. It's also very easy to use—it's designed to be as simple as "coloring inside the lines."
"My partners and I were working together at a cosmetic company," explains Sara Frankel, one of the founders. "Our company made long-lasting cosmetic products, and we realized that these products, when properly tweaked for mess-free total precision, offered a unique solution that could provide real, tangible help to people with vitiligo."
Zanderm will be working on a larger applicator next, since they've already received requests to do so.
"We've already received a lot of interest in Zanderm from people all over the world," Frankel reports. "We've also received many ideas about how to better serve our customers—including larger applicators to increase the convenience of coloring in larger affected areas."
Zanderm currently offers 11 unique colors suitable for a range of shades.
For additional information, contact Sara Frankel by mail at PO Box 216, Lawrence, NY 11559, over the phone at 347-644-2131, or via e-mail at [email protected]. You can also visit Zanderm's website at http://zanderm.com/.
Photo - http://photos.prnewswire.com/prnh/20150629/226584
SOURCE Zanderm LLC
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