Acorn International Announces Resignation of a Director

SHANGHAI, China, Sept. 2 /PRNewswire-Asia-FirstCall/ -- Acorn International, Inc. (NYSE: ATV) ("Acorn" or the "Company"), a leading integrated multi-platform marketing company in China engaged in developing, promoting and selling consumer products and services through extensive distribution network, today announced that Mr. Denny Lee has resigned from the Company's board of directors due to personal reasons, effective August 31, 2010. Mr. Lee confirmed that there is no disagreement between him and the Company. Mr. Denny Lee previously also served on the audit committee of the board with the Company as the member with financial management expertise. The company is actively searching for a candidate with similar expertise and experience to fill in the vacancy.

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About Acorn International, Inc.

Acorn is a leading integrated multi-platform marketing company in China, operating one of China's largest TV direct sales businesses in terms of revenues and TV air time and a nationwide off-TV distribution network. Acorn's TV direct sales platform consists of airtime purchased from both national and local channels. In addition to marketing and selling through its TV direct sales programs and its off-TV nationwide distribution network, Acorn also offers consumer products and services through catalogs, third-party bank channels, outbound telemarketing center and an e-commerce website. Leveraging its integrated multiple sales and marketing platforms, Acorn has built a proven track record of developing and selling proprietary-branded consumer products, as well as products and services from established third parties. For more information, please visit http://www.chinadrtv.com .

    For more information, please contact:

    Acorn International, Inc.
     Ms. Chen Fu, IR Director
     Phone: +86-21-5151-8888 x2228
     Email: [email protected]
     Web:   http://www.chinadrtv.com

    CCG Investor Relations
     Mr. Crocker Coulson, President
     Phone: +1-646-213-1915 (New York)
     Email: [email protected]
     Web:   http://www.ccgirasia.com

SOURCE Acorn International, Inc.