Ad Agencies & Media Buyers: Lock in Exclusive Rates Now for Q4 & 2026 Digital Spend with Brkthru's One Day Sale

Plan Ahead, Hedge Against Price Uncertainty & Leverage Bulk Buying Power Across Campaigns & Clients with Custom Digital Media Packages

DETROIT, Aug. 21, 2025 /PRNewswire/ -- Brkthru, the digital media partner of choice for agencies and brands who value a human touch, today announced its 5^th Annual One Day Sale will take place Thursday, September 11, giving brand and ad agency media buyers a chance to lock in exclusive pricing on Q4 and 2026 digital media buys across 26 different platforms.

The annual event is an unprecedented opportunity for digital media buyers to:

• Proactively plan strategy, buys and budget for the critical Q4 season and beyond;
• Lock down inventory early, including premium streaming platforms, to avoid any shortfalls;
• Mitigate the risk of potential price increases;
• Leverage bulk buying power across campaigns and clients for maximum ROI;
• Expand their offerings and add new tactics for current clients; and
• Win new business with the help of Brkthru's strategic guidance, pre-paid inventory and pricing.

"Especially for mid-market agencies, our One Day Sale provides much greater control of client budgets versus reacting to client needs in the moment," said Anthony McFarlane, Brkthru's Senior VP of Client Succes. "It puts them in a powerful position to guide strategy and performance expectations, get ahead of budget and campaign needs, and ace this critical planning time to avoid potential chaos down the road."

The One Day Sale process is simple: participating buyers begin working now with a Brkthru Client Success specialist to plan their strategy and budget. Brkthru's team provides a custom proposal (no cookie-cutter rate card) that includes full campaign specs, tactics, deliverables and rates. Once terms are finalized, that becomes the insertion order on "signing day"—September 11—and the buys are locked in.

Over the years, hundreds of Brkthru clients have taken advantage of the One Day Sale to secure inventory and exclusive pricing for thousands of campaigns, gaining a strong competitive advantage in uncertain economic times. In addition to budget security, the event also simplifies digital execution, speeds time to launch for campaigns, and delivers higher ROI than ad hoc buys.

Like every Brkthru campaign, every One Day Sale purchase comes with the company's signature white-glove service. An entire team of account management, media strategy and analytics experts work side-by-side to partner with agencies and brand marketers in developing custom programs built on decades of digital media expertise and specific client needs.

"One of the best parts of our One Day Sale is that it's all-hands-on-deck. Our entire team—all 185 of us—will be together in-person," McFarlane said. "It's an exciting, high-energy day that gives our whole team a first-hand view of the entire process from prospecting and client outreach to planning, pitching and closing a deal. It's a powerful opportunity for team bonding and collaboration that ultimately helps us build better relationships with our clients."

To take advantage of the One Day Sale, existing Brkthru clients should contact their Brkthru Customer Success representative now; new buyers can reach out to Brkthru at [email protected] or through the company's social channels and a Client Success specialist will be in touch. Then, the Brkthru team will get started working with buyers to put together a strategy, campaigns, budget and buying plan so buyers are ready to sign insertion orders the day of the event.

For more information on Brkthru's agile digital ad and programmatic media services with a person touch, visit https://brkthru.com/.

About Brkthru

Brkthru is the digital media partner of choice for agencies and brands who value personal service with a human touch. Specializing in highly regulated industries like healthcare, cannabis and higher education, Brkthru prioritizes collaboration, tailored solutions, and a straight-forward approach. The company delivers full-spectrum digital solutions from programmatic, digital display, streaming video, CTV and mobile to native, paid social and digital out of home. Brkthru is privately owned, fully bootstrapped and has been recognized for four consecutive years as one of the Inc. 5000 Fastest-Growing Private Companies. To learn more, visit https://brkthru.com/.

MEDIA CONTACT:
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SOURCE Brkthru