AdKash Downloads Grow By 16,000 In One Month To Reach 78,000

DUBLIN, June 11, 2013 /PRNewswire/ -- World Assurance Group, Inc. (www.worldassurancegroup.com) (OTC Pink: WDAS) today announces that its wholly owned subsidiary, CellAd Inc., has seen its AdKash user community grow by 25% during May to reach over 78,000 downloads during the beta phase.

CellAd is currently in beta phase with its first smartphone app, AdKash, in partnership with World Global Network. AdKash is the first app of its kind to directly reward users for viewing advertisements on their mobile devices every time they receive a call or text message. AdKash shares profits with its users and affiliates, thanks to a pay per click system like Google Ads. For each incoming call, SMS or MMS users can earn up to 5 cents depending on the type of advertisement. When users accumulate $10.00 they can request payment via PayPal or by Adkash debit card.

By simply downloading the AdKash Android smartphone app from the Google Play store, users will unlock a unique new way to make money from their mobile devices. Download the app and learn more about how AdKash works at www.celladd.com.

CellAd plans to launch additional smartphone and tablet apps later this year to address additional market segments and in response to advertisers' broader understanding of CellAd's unique ability to reach customers.

According to Gartner, the leading global market analyst, worldwide mobile advertising revenue is forecast to reach $11.4 billion in 2013, up from $9.6 billion in 2012 and will achieve $24.5 billion in 2016. Overall, Gartner says revenue from Global Mobile Advertising will grow 400 percent between 2011 and 2016.

Mr. Sean McVeigh, CEO of CellAd, said, "This rapid growth in adoption is very positive for us as more and more users download the app and try out the service. This will clearly enhance our ongoing discussions with advertisers as we can show a growing and receptive audience, which is key to the success of the business. The amount of money that CellAd makes is determined by the amount of paid impressions, and the price per impression, that CellAd delivers on behalf of advertisers. So, to have such a strong acceptance so early in the process and in over 10 countries demonstrates the power of the platform to prospective advertisers who increasingly seek mobile ad display. We have big plans for CellAd and have clearly made a good start at the beginning of our journey to become one of the leading mobile advertising companies in the world."

Investor Relations Contact:
A.S. Austin Co.
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Phone: 858-537-7439

About World Assurance Group
World Assurance Group, Inc. is a holding company that currently operates through two wholly owned subsidiaries: CellAd Inc., a digital media company based in Ireland operating in the global mobile advertising industry and ANAV Holdings Corporation, a development stage real estate investment company in the United States. CellAd Inc. has developed, along with its partners, a revolutionary new cloud based advertising platform that allows advertisers and brands to deliver high definition, full screen adverts, coupons and click-through offers to subscribers via its smartphone application. Once installed, every time the subscriber receives an inbound call or text message CellAd will pay the subscriber a fee in the form of cash or other agreed medium. Additional information may be found at www.worldassurancegroup.com

This press release contains forward-looking statements. Words such as "expects", ``intends'', ``believes'', and similar expressions reflecting something other than historical fact are intended to identify forward-looking statements, but are not the exclusive means of identifying such statements. These forward-looking statements involve a number of risks and uncertainties, including the timely development and market acceptance of products and technologies, the ability to secure additional sources of finance, the ability to reduce operating expenses, and other factors described in the Company's filings with the OTC Markets Group. The actual results that the Company achieves may differ materially from any forward-looking statement due to such risks and uncertainties. The Company undertakes no obligation to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.

SOURCE World Assurance Group, Inc.