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AdOn Network Selects Dasient's Anti-Malvertising Solution to Protect Customers from Malicious Advertisement Attacks

Phoenix-based Advertising Network Shifts from a Manual to an Automated Solution to Combat Growing Malvertising Threats


News provided by

Dasient Inc.

Aug 18, 2010, 09:16 ET

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PALO ALTO, Calif., Aug. 18 /PRNewswire/ -- Dasient Inc., the leading provider of anti-malware solutions for websites and ad networks, today announced that AdOn Network, part of a leading Internet and mobile marketing technology and services company, PV Media Group, has selected its Anti-Malvertising Solution (AMS) to protect their ad network from malicious advertising attacks. AdOn Network is a leading advertising network providing performance marketing solutions to more than 1,000 national and international advertisers and publishers.

To combat the industry-wide surge of malware distribution through online ads, AdOn developed a proprietary random sampling process to monitor its own network.  In an effort to automate and extend this protection to its entire network, AdOn considered multiple technology providers, including building an in-house solution, before partnering with Dasient.  Leveraging its own proprietary processes and Dasient's pioneering malware detection technology, AdOn is among the first in the industry to continuously and in real-time, monitor its network, covering tens of thousands of campaigns and millions of ads.

"Ensuring that our network is secure from the growing threat of malware is one of our top priorities at AdOn," said Bhaskar Ballapragada, President of AdOn Network.  "Within the first month of deployment, Dasient's Anti-Malvertising Solution identified and helped remove several malicious ads from our network in real-time and gave us the confidence in our ability to protect our network partners from malware.  We are very pleased with Dasient's technology and responsiveness to our specific needs.  Dasient has been a true partner to us."

Dasient scans millions of ads and web pages daily to identify the latest malvertising attacks and has built an Infection Library of over 180,000 malvertising attacks and malware.  Leveraging this robust database, Dasient's Anti-Malvertising Solution monitors ads from third-party ad networks and automatically identifies malicious advertisements coming into a website or network, thus limiting the exposure and severity of a malvertising attack.  

"We are pleased that AdOn Network has been able to realize the benefits of our anti-malvertising solutions in such a short period of time," said Dasient CTO and co-founder Dr. Neil Daswani.  "Our research has proven that the threat of malvertisements will only continue to proliferate - approximately 1.3 million malicious advertisements are viewed on the Web daily.  AdOn Network is a great example of a forward-thinking company that understands the severity of this threat vector and is leading the sector in taking the right steps to protect its network partners.  We look forward to working with AdOn Network and other publishers and ad networks in a similar fashion to fight malvertising threats."

To learn more about Dasient's Anti-Malvertising Solution (AMS), please visit: http://wam.dasient.com/wam/products_anti-malvertising

About Dasient

Dasient is an Internet security company that protects businesses from web-based malware attacks. It is the first to develop a complete Web Anti-Malware service that can monitor, automatically identify, and quarantine malware on websites before it can infect visitors and cause a loss of traffic, reputation, and revenue.  Dasient was founded by former Google engineers Neil Daswani and Shariq Rizvi and former McKinsey strategy consultant Ameet Ranadive. They are backed by a group of investors who include Floodgate, Benhamou Global Ventures, and Radar Partners.  More information about Dasient can be found at www.dasient.com and www.twitter.com/dasient.

About AdOn Network

Established in 1999 and headquartered in Phoenix, AZ., AdOn Network is a leading  advertising network providing performance marketing solutions to more than 1,000 national and international advertisers and publishers.  For its advertisers, AdOn provides performance-based online and mobile advertising solutions with industry leading campaign and account management solutions, targeting, optimization and reporting tools to maximize their marketing investment.  For its publisher partners, AdOn provides a suite of customizable advertising units including Display, Text, Rich Media and Mobile to enhance user engagement and maximize site monetization.   

SOURCE Dasient Inc.

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