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Advertising Week - Znaptag rykande hett


News provided by

Znaptag

Mar 14, 2013, 16:03 ET

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Znaptag Logo (PRNewsFoto/Znaptag)
Znaptag Logo (PRNewsFoto/Znaptag)

NEW YORK and STOCKHOLM, March 14, 2013 /PRNewswire/ --

Znaptag, ett teknikbolag, annonsnätverk och utvecklare av nya annonslösningar som utnyttjar kraften i bilder online, har blivit nominerat som ett av fyra företag på frammarsch inom mobil annonseringsteknologi av DMR Partners. Företaget kommer att föredra sina lösningar och tävla om förstapriset under Advertising Week Europe i London. Presentationen kommer att hållas kl 16.00 den 18:e mars i "David Lean Room" på "BAFTA Members' Club".

     (Logo: http://photos.prnewswire.com/prnh/20130314/601518 )

"Vi är stolta att ha blivit utsedda till ett av de intressantaste bolagen globalt inom vårt område," säger Miki Momen, VD och en av grundarna av Znaptag. "Det digitala landskapet förändras mycket fort. Varumärken behöver hitta nya plattformsoberoende sätt att marknadsföra sig och sajtägare behöver hitta nya och bättre sätt att kapitalisera sina utrymmen online. Detta syns också tydligt genom en kraftigt ökad efterfrågan på bilddrivna annonslösningar, på lösningar för ett internet utan flash och på mobilkompatibla lösningar - att använda GIF som fall back duger inte. Genom att utnyttja de nya möjligheterna i HTML5 tillsammans med vår egna "encoder" kan vi skapa kraftigt komprimerade "rich media"-annonser som fungerar på alla plattformar, i alla webläsare och på alla apparater."

"På DMR Partners är målet att skapa bra förutsättningar för global innovation genom att identifiera de kanaler och kategorier som är viktigast för mediebyråer och varumärken. Således är vi glada att först ha utvärderat och sedan kunnat nominera Znaptag - ytterligare ett innovativt företag sprunget ur Stockholms framträdande startup-scen som redan producerat spännande nytänkare som Skype, Spotify och iZettle," säger Gayle Meyers, grundare av DMR Partners.

"Advertising week är världens största reklamfestival och ett av våra uppdrag är att rikta stålkastarljusen mot de bästa digitala tillväxtbolagen och dess grundare - bolag som Znaptag," säger Lance Pillersdorf, marknadschef på Advertising Week.

DMR Partners is a New York based invitation-only digital media thought leadership consortium. DMR membership consists of media leaders, venture capitalists and global startup organizations that work together to promote access to the latest innovation, continuous education and mutually-beneficial knowledge sharing in digital media.

For further info contact Angel Mendoza, [email protected] or visit http://www.dmrpartners.com.

Advertising Week is the world's premier gathering of marketing and communications leaders, with 15,000 of the world's best and brightest minds attending. With a laser focus on key business drivers which shape and influence the global industry Advertising Week is very much about paving the way forward.

Znaptag AB, headquartered in Stockholm, Sweden, is an advertising network for premium brands and premium publishers. We turn static digital photos into vehicles for audience engagement, enhanced visitor experience and contextual advertising. Our state of the art platform enables marketers to easily launch rich media ad campaigns without having to think twice, For further info contact Miki Momen, [email protected] or visit http://www.znaptag.com.

For further info contact Linda Valentine, [email protected] or visit http://www.advertisingweek.eu.

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