AdvisorShares Announces the Launch of the STAR Global Buy-Write ETF (VEGA)

New Actively Managed ETF Seeks Structured Returns in All Market Conditions

Sep 13, 2012, 10:15 ET from AdvisorShares

BETHESDA, Md., Sept. 13, 2012 /PRNewswire/ -- AdvisorShares, a leading sponsor of actively managed Exchange Traded Funds (ETFs), announced today that the STAR Global Buy-Write ETF (NYSE Arca: VEGA) will open for trading on Tuesday, September 18, 2012.  VEGA is sub-advised by Partnervest Advisory Services (Partnervest), a Santa Barbara, Calif.-based investment advisor.

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VEGA seeks consistent repeatable returns across all market cycles by using a proprietary strategy known as Volatility Enhanced Global Appreciation ("VEGA").  Partnervest employs a "Buy-Write" or "Covered Call" overlay for VEGA's global allocation strategy using Exchange Traded Products (ETPs). The strategy simultaneously writes (sells) an option against each position in order to seek cumulative price appreciation from the portfolio's global exposure, while generating a consistent income stream from the sale of covered call and/or cash-secured put options, creating less dependence on markets for returns during downturns.  When volatility is low the portfolio manager uses protective put options to manage downside risk.

"In the growing market for actively managed ETFs, we believe VEGA provides a compelling offering that is truly unique to the space," said Noah Hamman, CEO of AdvisorShares.  "We feel investors and our advisor base will find Partnervest's Volatility Enhanced Global Appreciation proprietary strategy as an attractive liquid alternative vehicle that aims to generate lower beta and positive alpha, especially in the face of such market uncertainty.  VEGA is a welcomed complement to our broadly diversified stable of actively managed ETFs."  

"We're excited to partner with AdvisorShares in bringing VEGA to market," said Ken Hyman, President and Chief Executive Officer of Partnervest.  "If history has taught us anything, it is that a single person or entity cannot consistently predict the markets with any high degree of accuracy.  We feel confident that VEGA may minimize losses on the downside and has the capability to participate in the markets upside, providing investors with an attractive all-weather alternative strategy within a transparent, highly liquid and cost-efficient ETF wrapper."

James Herrell, CFA, Chief Investment Officer and Portfolio Manager of VEGA, added, "In managing VEGA, we seek to perform in all market conditions by utilizing a disciplined process designed to harness the benefits that volatility offers.  These include providing alternative income sources and the ability to repair a portfolio when it needs it most. In doing so, we strive to realize option premium income during volatility while adding protective put options when volatility is low.  We believe investors who become shareholders of VEGA will benefit from our structured target return approach."

For media inquiries requesting more information on AdvisorShares, please contact Ryan Graham at 202-684-6442 or  For financial professionals and investors requesting more information, please visit or call the AdvisorShares Investment Consultant Team at 1-877-THE-ETF1 (1-877-843-3831).

About AdvisorShares
AdvisorShares is one of the leading providers of actively managed ETFs.  As of 9/10/2012 AdvisorShares offers 15 active ETFs with approximately $650,000,000 of assets under management, including:

Alternative Strategies

Cambria Global Tactical ETF (NYSE Arca: GTAA)
Meidell Tactical Advantage ETF (NYSE Arca: MATH)

Accuvest Global Long Short ETF (NYSE Arca: AGLS)
Rockledge SectorSAM ETF (NYSE Arca: SSAM)
QAM Equity Hedge ETF (NYSE Arca: QEH)

Active Bear ETF (NYSE Arca: HDGE)

Global Echo ETF (NYSE Arca: GIVE)

Global Equity
Global Alpha & Beta ETF (NYSE Arca: RRGR)

Domestic Equity Strategies
Madrona Domestic ETF (NYSE Arca: FWDD)
TrimTabs Float Shrink ETF (NYSE Arca: TTFS)

International Equity Strategies
WCM/BNY Mellon Focused Growth ADR ETF (NYSE Arca: AADR)
Madrona International ETF (NYSE Arca: FWDI)

Global Equity Strategies
Accuvest Global Opportunities ETF (NYSE Arca: ACCU)

Income Strategies
Peritus High Yield ETF (NYSE Arca: HYLD)
Madrona Global Bond ETF (NYSE Arca: FWDB)

AdvisorShares provides educational support to help investors understand ETFs, and the underlying investment strategy for each of the AdvisorShares ETFs.  AdvisorShares continues to seek qualified sub-advisor investment partners to offer compelling investment strategies in an active ETF structure. Visit our website at to learn more about us. Follow the AdvisorShares Team on Twitter or 'Like' us on Facebook.

About Partnervest Advisory Services, LLC
Partnervest Advisory Services, LLC ("Partnervest") serves as investment sub-advisor to the Fund and is responsible for selecting the Fund's investments according to the Fund investment objective, polices and restrictions. Partnervest Advisory Services, LLC has been owned and operated by its founders since 2002. Partnervest provides unbiased investment solutions for advisors and their clients. The firm uses state-of-the-art alternative strategies to create portfolios designed to generate income and manage risk.

As of September 9, 2012, Partnervest Advisory Services, LLC managed approximately $435 million in assets.  Please visit their website at

Before investing you should carefully consider the Fund's investment objectives, risks, charges and expenses. This and other information is in the prospectus, a copy of which may be obtained by visiting the Fund's website at Please read the prospectus carefully before you invest.

Foreside Fund Services, LLC, distributor.

There is no guarantee that the Fund will achieve its investment objective. An investment in the Fund is subject to risk, including the possible loss of principal amount invested. Other Fund risks included: allocation risk; derivative risk; early closing risk; Exchange Traded Note risk; liquidity risk, market risk; trading risk; commodity risk; concentration risk; counterparty risk; credit risk; emerging markets and foreign securities risk; foreign currency risk; large-, mid- and small- cap stock risk. Please see the prospectus for detailed information regarding risk.

The Fund is also subject to options risk. Writing and purchasing call and put options are specialized activities and entail greater than ordinary investment risk. The value of the Fund's positions in options fluctuates in response to the changes in value of the underlying security. The Fund also risks losing all or part of the cash paid for purchasing call and put options. The Fund may not be suitable for all investors. Newly organized, the Fund has no trading history and there can be no assurance that active trading markets will be developed or maintained.

An option is a privilege, sold by one party to another that gives the buyer the right, but not the obligation, to buy (call) or sell (put) a stock at an agreed upon price within a certain period or on a specific date. A covered call option involves holding a long position in a particular asset, in this case shares of an ETP, and writing a call option on that same asset with the goal of realizing additional income from the option premium. A put option is a contract that gives the owner of the option the right to sell a specified amount of the asset underlying the option at a specified price within a specified time.

Press Contact:
Ryan Graham

SOURCE AdvisorShares