Powerful and affordable targeting gets brand in front of the right audience
DURHAM, N.C., March 7, 2017 /PRNewswire/ -- Adwerx, the leading provider of localized digital advertising for over 40,000 U.S. real estate agents and brokers, today announced availability of its powerful ad technology to the Canadian market. Adwerx represents the next frontier in advertising technology as a highly targeted, affordable and effective means for staying top of mind. The Adwerx technology places ads for agents or brokers that follow the "right" audience around on the web, mobile and Facebook--all at a fraction of what it would take to do themselves.
- Brand ads to build brand awareness in targeted postal codes
- Listing ads to promote listings, impress sellers and market homes in other cities
- Sphere ads to nurture people in an agent's network and encourage referrals
- Recruiting ads to target the exact agents of interest to brokers and foster relationships
"For years now, we've met with and heard from real estate professionals in Canada, looking for this kind of tool," says Adwerx CEO Jed Carlson. "We're happy to be able to meet the need and are thrilled to launch with key Canadian partners such as RE/MAX, Engel & Völkers, Keller Williams, CENTURY 21, EXIT Realty and Coldwell Banker."
"Our team was fortunate enough to be the earliest adopter for the Canadian market," said Amy Youngren, founder & partner of Urban Lifestyle Group. "The sphere ads enabled us to passively stay in front of our previous clients and referral partners so we have been top of mind with them for anything related to real estate."
In a digital world, 'surround sound' marketing is more important than ever. Digital advertising complements offline strategies such as events, email and direct mail. Many real estate professionals know they should have an online presence, but are not sure how or where to begin. Adwerx is a self-service platform that levels the playing field for anyone who wants to advertise online.
Because ads are shown on sites that people already visit, the experience is passive, non-intrusive and an effective way for agents to stay top of mind with the people they are targeting. And staying top of mind is still the key in Real Estate, as 70% of home buyers and sellers hire the very first agent they call.
One of the fastest growing companies in real estate technology, Adwerx provides brilliantly simple digital advertising to over 40,000 real estate customers across all 50 states and Canada. Adwerx is comprised of a team of savvy marketers, experienced software developers, and advertising veterans who are bound together by the simple belief that online marketing should work for everyone. For more information, visit www.adwerx.com.
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