Aeropostale Goes Global
Teen retailer launches international shipping with partner FiftyOne
NEW YORK, Sept. 21, 2011 /PRNewswire/ -- Aeropostale, Inc. (NYSE: ARO), a mall-based specialty retailer of casual apparel for young women and men, today announced that international consumers in more than 90 countries worldwide can now purchase directly from Aeropostale.com, and that the site's international expansion is being powered by FiftyOne Global Ecommerce.
Now, Aeropostale fans everywhere can expect to receive the same high-quality and value that Aeropostale is known for. Customers from around the globe can now shop for their favorite products like its famous hoodies, popular graphic tees, denim and trend right fashion product.
"We are excited about the addition of international shipping on aeropostale.com as it enables global commerce and further expands our customer reach," said Thomas P. Johnson, CEO at Aeropostale, Inc. "Aeropostale is truly a global brand with successful stores in U.S., Canada, and the Middle East as well as a loyal Facebook fan base with over 5 million fans around the globe."
Hundreds of millions of online consumers can now shop Aeropostale in their preferred currency, with guaranteed landed costs and cost-effective international shipping and handling services through Aeropostale's partnership with FiftyOne Global Ecommerce.
"We are thrilled to have partnered with Aeropostale to extend their brand online globally," said Michael DeSimone, CEO of FiftyOne. "International consumers have a tremendous appetite for quality U.S. apparel and the Aeropostale brand is sure to resonate with this wider global audience. By launching with FiftyOne, they'll be able globalize on a proven platform that fully preserves the brand while providing international consumers in more than 90 countries worldwide with a rich, localized shopping experience."
About Aeropostale, Inc.
Aeropostale, Inc. is a mall-based, specialty retailer of casual apparel and accessories, principally targeting 14 to 17 year-old young women and men through its Aeropostale® stores and 7 to 12 year-old kids through its P.S. from Aeropostale® stores. The Company provides customers with a focused selection of high-quality, active-oriented, fashion and fashion basic merchandise at compelling values. Aeropostale® maintains control over its proprietary brands by designing, sourcing, marketing and selling all of its own merchandise. Aeropostale® products can only be purchased in its Aeropostale stores and online at www.aeropostale.com. P.S. from Aeropostale® products can be purchased in P.S. from Aeropostale® stores and online at www.ps4u.com. The Company currently operates 916 Aeropostale stores in 49 states and Puerto Rico, 63 Aeropostale stores in Canada and 65 P.S. from Aeropostale stores in 17 states.
About FiftyOne
FiftyOne empowers leading U.S. retailers to utilize their existing ecommerce infrastructure and online shopping experience to market, sell, and fulfill merchandise to international shoppers with absolute cost certainty. FiftyOne manages all aspects of the international order life cycle, including multi-currency pricing and payment processing, landed cost calculation, customs clearance and brokerage, international fraud management, international logistics orchestration, and customer-experience parity. FiftyOne is powering international ecommerce for many leading U.S. retailers, including Barneys New York, Bloomingdale's, Brookstone, Crate and Barrel, Drugstore.com, Johnson & Murphy, Macy's, Overstock.com, Sears, Shoes.com, Tilly's, and True Religion. The company is headquartered in New York City. For more information, visit http://www.fiftyone.com
THIS PRESS RELEASE AND ORAL STATEMENTS MADE FROM TIME TO TIME BY REPRESENTATIVES OF THE COMPANY CONTAIN CERTAIN "FORWARD-LOOKING STATEMENTS" CONCERNING EXPECTATIONS FOR SALES, STORE OPENINGS, GROSS MARGINS, EXPENSES, STRATEGIC DIRECTION AND EARNINGS. ACTUAL RESULTS MIGHT DIFFER MATERIALLY FROM THOSE PROJECTED IN THE FORWARD-LOOKING STATEMENTS. AMONG THE FACTORS THAT COULD CAUSE ACTUAL RESULTS TO MATERIALLY DIFFER INCLUDE, CHANGES IN THE COMPETITIVE MARKETPLACE, INCLUDING THE INTRODUCTION OF NEW PRODUCTS OR PRICING CHANGES BY OUR COMPETITORS, CHANGES IN THE ECONOMY AND OTHER EVENTS LEADING TO A REDUCTION IN DISCRETIONARY CONSUMER SPENDING; SEASONALITY; RISKS ASSOCIATED WITH CHANGES IN SOCIAL, POLITICAL, ECONOMIC AND OTHER CONDITIONS AND THE POSSIBLE ADVERSE IMPACT OF CHANGES IN IMPORT RESTRICTIONS; RISKS ASSOCIATED WITH UNCERTAINTY RELATING TO THE COMPANY'S ABILITY TO IMPLEMENT ITS GROWTH STRATEGIES, AS WELL AS THE OTHER RISK FACTORS SET FORTH IN THE COMPANY'S FORM 10-K AND QUARTERLY REPORTS ON FORM 10-Q, FILED WITH THE SECURITIES AND EXCHANGE COMMISSION. THE COMPANY UNDERTAKES NO OBLIGATION TO UPDATE OR REVISE ANY FORWARD-LOOKING STATEMENTS TO REFLECT SUBSEQUENT EVENTS OR CIRCUMSTANCES.
Company Contact:
Kenneth Ohashi/VP, Investor & Media Relations
(646) 452-1876 or [email protected]
Media Contact:
Leigh Parrish, FTI Consulting
(212) 850-5600
SOURCE Aeropostale, Inc.
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