Air Freshener Dispenser Market to grow by USD 4,914.9 million from 2022 to 2027|Increasing demand from commercial end-user boost the market - Technavio

NEW YORK, July 31, 2023 /PRNewswire/ -- The global air freshener dispenser market size is estimated to grow by USD 4,914.9 million from 2022 to 2027, according to Technavio. The market is estimated to grow at a CAGR of 5.85% during the forecast period. North America will account for 28% of global market growth during the forecast period. Another region accounting for a major part of the market growth is Europe. Due to increased demand for fragranced products such as air freshener dispensers and a growing focus on hygiene, the market in Europe is estimated to grow. Also, the development of the retail industry and the availability of numerous online retailers are credited with expanding the air freshener dispenser business in Europe. For more insights on the historic period (2017 to 2021) and forecast market size (2023 to 2027) - Request a sample report

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• Special coverage on the Russia-Ukraine war; global inflation; recovery analysis from COVID-19; supply chain disruptions, global trade tensions; and risk of recession 
• Global competitiveness and key competitor positions 
• Market presence across multiple geographical footprints - Strong/Active/Niche/Trivial  - buy the report!

Air Freshener Dispenser Market - Segmentation Assessment
Segment Overview
This air freshener dispenser market report extensively covers market segmentation by distribution channel (offline and online), application (household and commercial), and geography (Europe, North America, APAC, South America, and Middle East and Africa).

• The offline segment will be significant for market growth during the forecast period. The offline segment for air freshener dispensers includes hypermarket supermarkets, discount stores, and other retailers. Since hypermarket supermarkets offer a one-stop shop for customers to purchase all their household needs, it makes it easy to pick up an air freshener dispenser while purchasing other household items. Hence, such factors boost the growth of the offline segment of the air freshener dispenser market during the forecast period.

Insights on the market contribution of various segments, including country and region wise historic market data (2017 to 2021), and forecast market size (2023 to 2027) - Download a Sample Report

Air Freshener Dispenser Market – Market Dynamics
Key factor driving market growth
Increasing demand from commercial end-user industries drives the growth of the air freshener dispenser market. The commercial sectors for these products include hotels, restaurants, corporate spaces, hospitals, spas, and other public areas. 

Also, with the COVID-19 pandemic, many businesses take extra precautions, such as cleanliness and hygiene, to ensure the safety of their customers and employees. Additionally, air freshener dispensers that contain disinfectant or antibacterial properties can help reduce the spread of germs and viruses. Hence, due to such factors, the air freshener dispenser market is estimated to witness growth during the forecast period.

Leading trends influencing the market 

The adoption of smart air freshener dispensers is an emerging market trend in the air freshener dispenser market. Their convenience and effectiveness in keeping indoor spaces smelling fresh and clean drive the demand for these products.

Also, with these devices offering several advantages over traditional air fresheners dispensers, such as controlling the scent and frequency of dispensing remotely via a mobile app or voice commands, providing users with a more personalized and convenient experience, the demand for smart air freshener dispensers has increased. Hence, as a result of such trends, the market will witness growth during the forecast period.

Major challenges hindering the market growth

Reducing demand for plastic products challenges the growth of the air freshener dispenser market. As a result of the significant reduction in plastic demand, manufacturers need to find alternative materials to use in the manufacturing of air freshener dispensers. This could increase the cost of production and potentially lead to higher consumer prices.

Furthermore, factors such as reducing plastic demand can impact the sale of air freshener dispensers, as many of these products are plastic. Hence, such challenges may impede the growth of the air freshener dispenser market during the forecast period.

Insights on Market Drivers, trends, & Challenges, historic period(2017 to 2021) and forecast period(2023 to 2027)- Request a sample report!

What are the key data covered in this Air Freshener Dispenser Market report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the air freshener dispenser market between 2023 and 2027
• Precise estimation of the size of the air freshener dispenser market and its contribution to the market with a focus on the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the air freshener dispenser market across Europe, North America, APAC, South America, and Middle East and Africa
• A thorough analysis of the market's competitive landscape and detailed information about vendors
• Comprehensive analysis of factors that will challenge the growth of air freshener dispenser market vendors

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Related Reports:

The Air Freshener Market in India size is projected to increase by USD 103.58 million and the market size is estimated to grow at a CAGR of 7.22% between 2022 and 2027. In 2017 the size of the market was valued at USD 196.25 million. This air freshener market in India report extensively covers market segmentation by Type (spray, liquid, gel, electric, and others) and Application (automotive, home, and bathroom). The rising popularity of essential oils in air fresheners is a major trend in the market.

The air freshener market is estimated to grow at a CAGR of 5.75% between 2022 and 2027. The size of the market is forecast to increase by USD 4,591.07 million. This report extensively covers market segmentation by application (residential, corporate office, car, and others), product (spray/aerosol, electric, and others), end-user (individual users and enterprise users), and geography (Europe, North America, APAC, South America, and Middle East and Africa). Product launches are notably driving market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by Distribution Channel
• Exhibit 06: Executive Summary – Chart on Market Segmentation by Application
• Exhibit 07: Executive Summary – Chart on Incremental Growth
• Exhibit 08: Executive Summary – Data Table on Incremental Growth
• Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition
• Exhibit 12: Offerings of vendors included in the market definition

• 3.2 Market segment analysis 
• Exhibit 13: Market segments

• 3.3 Market size 2022

• 3.4 Market outlook: Forecast for 2022-2027 
• Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
• Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

• 4.1 Global air freshener dispenser market 2017 - 2021 
• Exhibit 18: Historic Market Size – Data Table on global air freshener dispenser market 2017 - 2021 ($ million)

• 4.2 Distribution Channel Segment Analysis 2017 - 2021 
• Exhibit 19: Historic Market Size – Distribution Channel Segment 2017 - 2021 ($ million)

• 4.3 Application Segment Analysis 2017 - 2021 
• Exhibit 20: Historic Market Size – Application Segment 2017 - 2021 ($ million)

• 4.4 Geography Segment Analysis 2017 - 2021 
• Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)

• 4.5 Country Segment Analysis 2017 - 2021 
• Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary
• Exhibit 23: Five forces analysis - Comparison between 2022 and 2027

• 5.2 Bargaining power of buyers 
• Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027

• 5.3 Bargaining power of suppliers 
• Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027

• 5.4 Threat of new entrants 
• Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027

• 5.5 Threat of substitutes 
• Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027

• 5.6 Threat of rivalry
• Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027

• 5.7 Market condition
• Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Distribution Channel

• 6.1 Market segments
• Exhibit 30: Chart on Distribution Channel - Market share 2022-2027 (%)
• Exhibit 31: Data Table on Distribution Channel - Market share 2022-2027 (%)

• 6.2 Comparison by Distribution Channel 
• Exhibit 32: Chart on Comparison by Distribution Channel
• Exhibit 33: Data Table on Comparison by Distribution Channel

• 6.3 Offline - Market size and forecast 2022-2027 
• Exhibit 34: Chart on Offline - Market size and forecast 2022-2027 ($ million)
• Exhibit 35: Data Table on Offline - Market size and forecast 2022-2027 ($ million)
• Exhibit 36: Chart on Offline - Year-over-year growth 2022-2027 (%)
• Exhibit 37: Data Table on Offline - Year-over-year growth 2022-2027 (%)

• 6.4 Online - Market size and forecast 2022-2027 
• Exhibit 38: Chart on Online - Market size and forecast 2022-2027 ($ million)
• Exhibit 39: Data Table on Online - Market size and forecast 2022-2027 ($ million)
• Exhibit 40: Chart on Online - Year-over-year growth 2022-2027 (%)
• Exhibit 41: Data Table on Online - Year-over-year growth 2022-2027 (%)

• 6.5 Market opportunity by Distribution Channel 
• Exhibit 42: Market opportunity by Distribution Channel ($ million)
• Exhibit 43: Data Table on Market opportunity by Distribution Channel ($ million)

7 Market Segmentation by Application

• 7.1 Market segments
• Exhibit 44: Chart on Application - Market share 2022-2027 (%)
• Exhibit 45: Data Table on Application - Market share 2022-2027 (%)

• 7.2 Comparison by Application 
• Exhibit 46: Chart on Comparison by Application
• Exhibit 47: Data Table on Comparison by Application

• 7.3 Household - Market size and forecast 2022-2027 
• Exhibit 48: Chart on Household - Market size and forecast 2022-2027 ($ million)
• Exhibit 49: Data Table on Household - Market size and forecast 2022-2027 ($ million)
• Exhibit 50: Chart on Household - Year-over-year growth 2022-2027 (%)
• Exhibit 51: Data Table on Household - Year-over-year growth 2022-2027 (%)

• 7.4 Commercial - Market size and forecast 2022-2027 
• Exhibit 52: Chart on Commercial - Market size and forecast 2022-2027 ($ million)
• Exhibit 53: Data Table on Commercial - Market size and forecast 2022-2027 ($ million)
• Exhibit 54: Chart on Commercial - Year-over-year growth 2022-2027 (%)
• Exhibit 55: Data Table on Commercial - Year-over-year growth 2022-2027 (%)

• 7.5 Market opportunity by Application 
• Exhibit 56: Market opportunity by Application ($ million)
• Exhibit 57: Data Table on Market opportunity by Application ($ million)

8 Customer Landscape

• 8.1 Customer landscape overview 
• Exhibit 58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation 
• Exhibit 59: Chart on Market share by geography 2022-2027 (%)
• Exhibit 60: Data Table on Market share by geography 2022-2027 (%)

• 9.2 Geographic comparison 
• Exhibit 61: Chart on Geographic comparison
• Exhibit 62: Data Table on Geographic comparison

• 9.3 Europe - Market size and forecast 2022-2027 
• Exhibit 63: Chart on Europe - Market size and forecast 2022-2027 ($ million)
• Exhibit 64: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
• Exhibit 65: Chart on Europe - Year-over-year growth 2022-2027 (%)
• Exhibit 66: Data Table on Europe - Year-over-year growth 2022-2027 (%)

• 9.4 North America - Market size and forecast 2022-2027 
• Exhibit 67: Chart on North America - Market size and forecast 2022-2027 ($ million)
• Exhibit 68: Data Table on North America - Market size and forecast 2022-2027 ($ million)
• Exhibit 69: Chart on North America - Year-over-year growth 2022-2027 (%)
• Exhibit 70: Data Table on North America - Year-over-year growth 2022-2027 (%)

• 9.5 APAC - Market size and forecast 2022-2027 
• Exhibit 71: Chart on APAC - Market size and forecast 2022-2027 ($ million)
• Exhibit 72: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
• Exhibit 73: Chart on APAC - Year-over-year growth 2022-2027 (%)
• Exhibit 74: Data Table on APAC - Year-over-year growth 2022-2027 (%)

• 9.6 South America - Market size and forecast 2022-2027 
• Exhibit 75: Chart on South America - Market size and forecast 2022-2027 ($ million)
• Exhibit 76: Data Table on South America - Market size and forecast 2022-2027 ($ million)
• Exhibit 77: Chart on South America - Year-over-year growth 2022-2027 (%)
• Exhibit 78: Data Table on South America - Year-over-year growth 2022-2027 (%)

• 9.7 Middle East and Africa - Market size and forecast 2022-2027 
• Exhibit 79: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
• Exhibit 80: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
• Exhibit 81: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
• Exhibit 82: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)

• 9.8 US - Market size and forecast 2022-2027 
• Exhibit 83: Chart on US - Market size and forecast 2022-2027 ($ million)
• Exhibit 84: Data Table on US - Market size and forecast 2022-2027 ($ million)
• Exhibit 85: Chart on US - Year-over-year growth 2022-2027 (%)
• Exhibit 86: Data Table on US - Year-over-year growth 2022-2027 (%)

• 9.9 Germany - Market size and forecast 2022-2027 
• Exhibit 87: Chart on Germany - Market size and forecast 2022-2027 ($ million)
• Exhibit 88: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
• Exhibit 89: Chart on Germany - Year-over-year growth 2022-2027 (%)
• Exhibit 90: Data Table on Germany - Year-over-year growth 2022-2027 (%)

• 9.10 UK - Market size and forecast 2022-2027 
• Exhibit 91: Chart on UK - Market size and forecast 2022-2027 ($ million)
• Exhibit 92: Data Table on UK - Market size and forecast 2022-2027 ($ million)
• Exhibit 93: Chart on UK - Year-over-year growth 2022-2027 (%)
• Exhibit 94: Data Table on UK - Year-over-year growth 2022-2027 (%)

• 9.11 China - Market size and forecast 2022-2027 
• Exhibit 95: Chart on China - Market size and forecast 2022-2027 ($ million)
• Exhibit 96: Data Table on China - Market size and forecast 2022-2027 ($ million)
• Exhibit 97: Chart on China - Year-over-year growth 2022-2027 (%)
• Exhibit 98: Data Table on China - Year-over-year growth 2022-2027 (%)

• 9.12 India - Market size and forecast 2022-2027 
• Exhibit 99: Chart on India - Market size and forecast 2022-2027 ($ million)
• Exhibit 100: Data Table on India - Market size and forecast 2022-2027 ($ million)
• Exhibit 101: Chart on India - Year-over-year growth 2022-2027 (%)
• Exhibit 102: Data Table on India - Year-over-year growth 2022-2027 (%)

• 9.13 Market opportunity by geography 
• Exhibit 103: Market opportunity by geography ($ million)
• Exhibit 104: Data Tables on Market opportunity by geography ($ million)

10 Drivers, Challenges, and Trends

• 10.1 Market drivers

• 10.2 Market challenges

• 10.3 Impact of drivers and challenges 
• Exhibit 105: Impact of drivers and challenges in 2022 and 2027

• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview

• 11.2 Vendor landscape
• Exhibit 106: Overview on Criticality of inputs and Factors of differentiation

• 11.3 Landscape disruption
• Exhibit 107: Overview on factors of disruption

• 11.4 Industry risks
• Exhibit 108: Impact of key risks on business

12 Vendor Analysis

• 12.1 Vendors covered
• Exhibit 109: Vendors covered

• 12.2 Market positioning of vendors 
• Exhibit 110: Matrix on vendor position and classification

• 12.3 Aspire Industries
• Exhibit 111: Aspire Industries - Overview
• Exhibit 112: Aspire Industries - Product / Service
• Exhibit 113: Aspire Industries - Key offerings

• 12.4 Church and Dwight Co. Inc. 
• Exhibit 114: Church and Dwight Co. Inc. - Overview
• Exhibit 115: Church and Dwight Co. Inc. - Business segments
• Exhibit 116: Church and Dwight Co. Inc. - Key offerings
• Exhibit 117: Church and Dwight Co. Inc. - Segment focus

• 12.5 Dabur India Ltd.
• Exhibit 118: Dabur India Ltd. - Overview
• Exhibit 119: Dabur India Ltd. - Business segments
• Exhibit 120: Dabur India Ltd. - Key offerings
• Exhibit 121: Dabur India Ltd. - Segment focus

• 12.6 Farcent Enterprise Co. Ltd. 
• Exhibit 122: Farcent Enterprise Co. Ltd. - Overview
• Exhibit 123: Farcent Enterprise Co. Ltd. - Product / Service
• Exhibit 124: Farcent Enterprise Co. Ltd. - Key offerings

• 12.7 Godrej and Boyce Manufacturing Co. Ltd. 
• Exhibit 125: Godrej and Boyce Manufacturing Co. Ltd. - Overview
• Exhibit 126: Godrej and Boyce Manufacturing Co. Ltd. - Business segments
• Exhibit 127: Godrej and Boyce Manufacturing Co. Ltd. - Key offerings
• Exhibit 128: Godrej and Boyce Manufacturing Co. Ltd. - Segment focus

• 12.8 Henkel AG and Co. KGaA 
• Exhibit 129: Henkel AG and Co. KGaA - Overview
• Exhibit 130: Henkel AG and Co. KGaA - Business segments
• Exhibit 131: Henkel AG and Co. KGaA - Key news
• Exhibit 132: Henkel AG and Co. KGaA - Key offerings
• Exhibit 133: Henkel AG and Co. KGaA - Segment focus

• 12.9 Hyso LLC
• Exhibit 134: Hyso LLC - Overview
• Exhibit 135: Hyso LLC - Product / Service
• Exhibit 136: Hyso LLC - Key offerings

• 12.10 Newell Brands Inc.
• Exhibit 137: Newell Brands Inc. - Overview
• Exhibit 138: Newell Brands Inc. - Business segments
• Exhibit 139: Newell Brands Inc. - Key news
• Exhibit 140: Newell Brands Inc. - Key offerings
• Exhibit 141: Newell Brands Inc. - Segment focus

• 12.11 Novatech Automatic Systems 
• Exhibit 142: Novatech Automatic Systems - Overview
• Exhibit 143: Novatech Automatic Systems - Product / Service
• Exhibit 144: Novatech Automatic Systems - Key offerings

• 12.12 Orchids International 
• Exhibit 145: Orchids International - Overview
• Exhibit 146: Orchids International - Product / Service
• Exhibit 147: Orchids International - Key offerings

• 12.13 PR and R Black Pty Ltd. 
• Exhibit 148: PR and R Black Pty Ltd. - Overview
• Exhibit 149: PR and R Black Pty Ltd. - Product / Service
• Exhibit 150: PR and R Black Pty Ltd. - Key offerings

• 12.14 Reckitt Benckiser Group Plc 
• Exhibit 151: Reckitt Benckiser Group Plc - Overview
• Exhibit 152: Reckitt Benckiser Group Plc - Business segments
• Exhibit 153: Reckitt Benckiser Group Plc - Key offerings
• Exhibit 154: Reckitt Benckiser Group Plc - Segment focus

• 12.15 S.C. Johnson and Son Inc. 
• Exhibit 155: S.C. Johnson and Son Inc. - Overview
• Exhibit 156: S.C. Johnson and Son Inc. - Product / Service
• Exhibit 157: S.C. Johnson and Son Inc. - Key offerings

• 12.16 The Procter and Gamble Co. 
• Exhibit 158: The Procter and Gamble Co. - Overview
• Exhibit 159: The Procter and Gamble Co. - Business segments
• Exhibit 160: The Procter and Gamble Co. - Key news
• Exhibit 161: The Procter and Gamble Co. - Key offerings
• Exhibit 162: The Procter and Gamble Co. - Segment focus

• 12.17 Vectair Systems Ltd.
• Exhibit 163: Vectair Systems Ltd. - Overview
• Exhibit 164: Vectair Systems Ltd. - Product / Service
• Exhibit 165: Vectair Systems Ltd. - Key offerings

13 Appendix

• 13.1 Scope of the report

• 13.2 Inclusions and exclusions checklist 
• Exhibit 166: Inclusions checklist
• Exhibit 167: Exclusions checklist

• 13.3 Currency conversion rates for US$ 
• Exhibit 168: Currency conversion rates for US$

• 13.4 Research methodology
• Exhibit 169: Research methodology
• Exhibit 170: Validation techniques employed for market sizing
• Exhibit 171: Information sources

• 13.5 List of abbreviations 
• Exhibit 172: List of abbreviations

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