Airlines 2013

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Airlines 2013

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Executive Summary

According to Key Note's 2012 Airlines Market Report, operating revenue generated by UK airlines increased by 1.5% in 2011, in comparison to the previous year. The number of passengers uplifted by UK airlines also increased over the same period, rising by 7.6%. Meanwhile, although an increase was exhibited in terms of seat and cargo kilometres used in 2011, of 6% and 2.7%, respectively, over the 5-year period between 2007 and 2011, these segments witnessed an overall decline.Air transport to and from the UK can be divided into two segments; scheduled and non-scheduled services. Scheduled services is the largest of the two sectors, exhibiting an increase of 9.5% in 2011. However, non-scheduled services — which are generally operated by travel companies providing packaging holidays — exhibited decline in 2011, falling by 1.6% in comparison to 2010.In recent years, the UK airlines industry has experienced declining passenger numbers on a consecutive basis, largely due to the impact of the global economic crisis. Other factors, however, have exacerbated the situation, with the eruption of the Icelandic volcano, Eyjafjallajökull, in 2010, and subsequent ash cloud, halting flights across Europe, along with a period of unusually severe winter weather towards the end 2010 and the beginning of 2011, leading to a number of delays and cancelations. However, these factors receded somewhat in 2011, with healthy growth reversing the year-on-year decline in passenger numbers that has been a feature of the UK market since 2008.Although the aviation industry has returned to growth, the future market is uncertain due to the lack of airport capacity in the south east of England. With Government aviation policy currently rejecting an additional runway at Heathrow, many in the aviation industry believe airlines will cease to focus on its UK activities, instead looking elsewhere for growth opportunities. However, the Government has commissioned a report on future airline capacity, due in 2015, and while it has ruled out expansion at Heathrow for its current term in office, it is possible that aviation policy could change, should the Government be elected for a second term.Future growth in the airline industry is expected to continue over the short-term, with passenger numbers boosted by the Olympic and Paralympic Games in the summer of 2012, but economic uncertainty is expected to reduce the likelihood of significant growth thereafter. However, over the longer-term, as economic conditions improve, passenger numbers are expected to exhibit more significant growth, with Key Note forecasting a growth of 10.5% in the 5-year period to 2016 in the number of passengers uplifted by UK airlines.

Table of Contents

ForewordExecutive SummaryMarket DefinitionREPORT COVERAGEMARKET SECTORSMARKET TRENDSAviation TaxationAir Passenger Traffic RecoversAirline ConsolidationThe EnvironmentConsumer Price Index for Air TransportECONOMIC TRENDSMARKET POSITIONGreat BritainThe UKOverseasMarket SizeTHE TOTAL MARKETBY MARKET SECTORTypes of ServiceNationality of AirlineOrigin of TravellerDestination of TravellerIndustry BackgroundRECENT HISTORYNUMBER OF COMPANIESEMPLOYMENTREGIONAL VARIATIONS IN THE MARKETPLACEDISTRIBUTIONHOW ROBUST IS THE MARKET?LEGISLATIONKEY TRADE ASSOCIATIONSAssociation of European AirlinesBritish Air Transport AssociationCivil Aviation AuthorityEuropean Low Fares Airline AssociationEuropean Regions Airline AssociationInternational Air Transport AssociationInternational Civil Aviation OrganizationCompetitor AnalysisTHE MARKETPLACEPassengers UpliftedSeat Kilometres UsedMARKET LEADERSBritish Airways PLCeasyJet Airline Company LtdFlybe Group PLCJet2.com LtdMonarch Airlines LtdRyanair Holdings PLCThomas Cook Airlines LtdThomson Airways LtdVirgin Atlantic Airways LtdOUTSIDE SUPPLIERSAirportsAircraft and Component ManufacturersMARKETING ACTIVITYMain Media Advertising ExpenditureExhibitionsStrengths, Weaknesses, Opportunities and ThreatsSTRENGTHSWEAKNESSESOPPORTUNITIESTHREATSBuying BehaviourINTRODUCTIONAir Travellers in Great BritainCUSTOMER PROFILEReason for Air TravelMost Popular DestinationsINTERNATIONAL AIR TRAVELMain Purpose of VisitUK Residents' Visits OverseasOverseas Destination by Mode of TravelUK Residents' Visits Overseas by Air by Purpose of VisitOverseas Residents' Visits to the UKCurrent IssuesPOLITICALCivil Aviation BillAir Passenger DutyTHE ENVIRONMENTEU Emissions Trading SchemeEmissions TargetsBiofuelsSECURITYUS-EU Cargo Security AgreementFast-Track Airport ChecksAIRPORTSStansted and Edinburgh AirportsHumberside AirportsAirport ExpansionsThe Global MarketOVERVIEWEUROPEAN MARKETLEADING AIRPORTSForecastsINTRODUCTIONGeneral Economic ForecastsAir Travel UpdatesFORECASTS TOMARKET GROWTHFUTURE TRENDSUK Airport CapacityGatwick AirportFurther ConsolidationAirline AlliancesCompany ProfilesINTRODUCTIONDEFINITIONSTurnover (Sales)Pre-Tax ProfitProfit MarginAverage RemunerationSales per EmployeeFURTHER INFORMATIONBRITISH AIRWAYS PLCPrevious Name(s) and Date(s) of ChangePrincipal ActivitiesSIC CodesStructureRecent DevelopmentsFINANCIAL PROFILESalesProfitsEmployeesBalance Sheet/RatiosEASYJET AIRLINE COMPANY LTDPrevious Name(s) and Date(s) of ChangePrincipal ActivitiesSIC CodeStructureRecent DevelopmentsFINANCIAL PROFILESalesProfitsEmployeesBalance Sheet/RatiosFLYBE GROUP PLCPrevious Name(s) and Date(s) of ChangePrincipal ActivitiesSIC CodesStructureRecent DevelopmentsFINANCIAL PROFILESalesProfitsEmployeesBalance Sheet/RatiosMONARCH AIRLINES LTDPrevious Name(s) and Date(s) of ChangePrincipal ActivitiesSIC CodeStructureRecent DevelopmentsFINANCIAL PROFILESalesProfitsEmployeesBalance Sheet/RatiosTHOMAS COOK AIRLINES LTDPrevious Name(s) and Date(s) of ChangePrincipal ActivitiesSIC CodeStructureRecent DevelopmentsFINANCIAL PROFILESalesProfitsEmployeesBalance Sheet/RatiosTHOMSON AIRWAYS LTDPrevious Name(s) and Date(s) of ChangePrincipal ActivitiesSIC CodesStructureRecent DevelopmentsFINANCIAL PROFILESalesProfitsEmployeesBalance Sheet/RatiosVIRGIN ATLANTIC AIRWAYS LTDPrevious Name(s) and Date(s) of ChangePrincipal ActivitiesSIC CodesStructureRecent DevelopmentsFINANCIAL PROFILESalesProfitsEmployeesBalance Sheet/RatiosFurther SourcesAssociationsPublicationsGeneral SourcesGovernment PublicationsOther SourcesKey Note SourcesKey Note LtdUnderstanding Consumer Survey DataNumber, Profile, PenetrationSocial GradeStandard RegionKey Note ResearchThe Key Note Range of Reports

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