Alcone Wins Multiple Gold In 2013 REGGIE Competition

Apr 17, 2013, 09:00 ET from Alcone Marketing Group

IRVINE, Calif., April 17, 2013 /PRNewswire/ -- Alcone, The Activation Agency®, was recognized by the Brand Activation Association at the 30th annual REGGIE award competition recently in Chicago. Alcone took home gold in two categories, Experiential Marketing for Nestle Dreyer's Ice Cream Co. with their Nobody Puts Skinny in the Corner program for Skinny Cow® Ice Cream and in the International/Global Promotion Category for Logitech for the Love Campaign for Logitech's Ultrathin Keyboard Cover.

"For 30 years the REGGIE's have celebrated the most outstanding U.S. brand activation campaigns that build brands and 'make the register ring' by increasing market share, profits or volume for a brand," noted Bill Hahn, President and CEO of Alcone. "We're thrilled to continue to be recognized by the Brand Activation Association and the REGGIE's for our creativity and business building efforts on behalf of our clients. Making 'the register ring' has been our focus for over 30 years as well."

Alcone Marketing Group is a leading Activation and Integrated Marketing agency with offices in Irvine, CA, San Francisco, CA and Darien, CT. Alcone is a part of Diversified Agency Services, a division of Omnicom Group Inc.

Diversified Agency Services (DAS), a division of Omnicom Group Inc. (NYSE: OMC) (, manages Omnicom's holdings in a variety of marketing communications disciplines. DAS includes over 200 companies, which operate through a combination of networks and regional organizations, serving international and local clients through more than 700 offices in 71 countries.

ABOUT OMNICOM GROUP INC. Omnicom Group Inc. (NYSE: OMC) ( is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations and other specialty communications services to more than 5,000 clients in more than 100 countries.

SOURCE Alcone Marketing Group