American Home Furnishings Alliance (AHFA) Provides New COVID-19 Stay-At-Home Research
HIGH POINT, N.C., April 15, 2020 /PRNewswire/ -- With stay-at-home regulations, physical distancing and quarantine measures in place, the American Home Furnishings Alliance (AHFA) conducted a brief consumer research study to explore who is working from home and how time is being spent in these at-home "offices."
Data was collected by a Wakefield Research survey of 1,000 U.S. office professionals, age 18+, between March 27 and April 8, 2020. The results indicate:
1. Approximately 74 percent of American office professionals are working from home due to COVID-19. This includes about 80 percent of professional men and 67 percent of professional women.
- 49 percent of Americans working from home are under a workplace mandate; 16 percent are following a company recommendation; and 13 percent are abiding by a state-level mandate.
- Millennials are most commonly working from home (83 percent), followed by Gen X (72 percent) and Boomers (65 percent).
2. Since they began working from home, 67 percent of the respondents said they are watching more TV or streaming movies, 59 percent are spending more time with family, and 48 percent are cooking more frequently.
- 48 percent of Americans are doing more household chores, 44 percent are working more, 38 percent are playing more games, 38 percent are reading more, 37 percent are sleeping more, and 18 percent say they are gardening more.
- Men are more likely than women to say they are spending more time with family (63 percent vs. 53 percent) and playing games (42 percent vs. 32 percent).
- Women are more likely than men to say they are cooking more often than men (60 percent vs. 40 percent) and doing household chores (54 percent vs. 44 percent).
3. Of those who are working from home due to COVID-19, 47 percent have a separate room or office in which to work. 24 percent work in more than one place within the home.
- Other common at-home workplaces include bedrooms (28 percent), dining rooms (24 percent), kitchens (12 percent), basements (10 percent), sunrooms or screened-in porches (6 percent) and garages (3 percent).
4. Of those who are working from home due to COVID-19 but do not live alone, 41 percent do not share their workspace with any other member of their household.
The American Home Furnishings Alliance represents about 230 leading furniture manufacturers and distributors, plus over 120 suppliers to the furniture industry worldwide.
SOURCE American Home Furnishings Alliance
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