AUSTIN, Texas, May 3, 2016 /PRNewswire/ -- Amplify Snack Brands, Inc. today announced the acquisition of Boundless Nutrition, a rapidly growing better-for-you snack food company based in Austin, Texas. Boundless Nutrition, the makers of Oatmega protein snack bars and Perfect Cookie joins the Amplify portfolio alongside SkinnyPop Popcorn and Paqui Tortilla Chips.
Boundless Nutrition's cornerstone brand, Oatmega protein bars is a brand that is very much on-trend as consumers are increasingly looking for great tasting, convenient, on-the-go protein snack options. Oatmega stands for "Nutrition Shared," aiming to give good to both your body and community. Made with the highest quality ingredients, including grassfed whey protein (14g) and a daily dose of omega-3s, Oatmega offers consumers eight delicious flavor varieties including chocolate mint crisp and chocolate peanut crisp. Oatmega is currently sold nationwide across natural, grocery, mass and foodservice retailers.
"Boundless Nutrition is the perfect addition to our expanding portfolio of better-for-you snack brands," said Tom Ennis, President and Chief Executive Officer of Amplify Snack Brands. "Oatmega's delicious protein-packed snack bars and 'Nutrition Shared' mission reinforce Amplify's snacking without compromise promise, and we're thrilled to welcome them to our family to further define what good snacks should be."
"At Boundless Nutrition, we have a strong passion for making great-tasting, great-for-you products and are equally passionate about giving back to the community," said Trevor Ross, Boundless Nutrition Founder. "We're excited to join a family of brands that has a shared vision and values."
For customers and brokers interested in learning more about Boundless Nutrition, please contact: [email protected]
About Amplify Snack Brands, Inc.
Amplify Snack Brands is a snack food company focused on developing and marketing products that appeal to consumers' growing preference for Better-For-You (BFY) snacks. Through their simple, major allergen-free and non-GMO ingredients, Amplify's brands embody the Company's BFY mission and have amassed a loyal customer base across a wide range of food distribution channels in the United States and Canada. For additional information, please visit: http://amplifysnackbrands.com/
Forward Looking Statements
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SOURCE Amplify Snack Brands, Inc.