Analysis of Innovative and Emerging Business Models in Next Generation Healthcare

News provided by

Sep 09, 2015, 08:10 ET

DUBLIN, Sept. 09, 2015 /PRNewswire/ --

Research and Markets (http://www.researchandmarkets.com/research/x763n7/healthcare) has announced the addition of the "Healthcare Transformations Drive Changes in Business Models" report to their offering.

The healthcare industry is on the brink of transformation driven by a shift in the objective of care from treatment to prevention and wellness. Other major paradigm shifts such as the emergence of consumer as the center of the healthcare ecosystem and the need for delivering healthcare services at unconventional locations are creating new and exciting market opportunities. The challenge, however, is identifying a sustainable business model to monetize emerging market opportunities. This study presents an analysis of some unique business models that have recently made a debut in the industry.

Key Findings

Industry-wide shift in focus from acute care to prevention and wellness
Growing emphasis on predictive, preventive, and personalized health and healthcare delivery
Systematic shift in point of care delivery with provider organizations beginning to take a back-seat
Increasing influence and importance of data and the emergence of data-oriented products and services in healthcare

Business Model Transformations Impacting Healthcare

Perceivable shift in target customer from payors and providers to patients and consumers
Emergence of Business-to- consumer (B2C) models, although Business-to-business (B2B) models continue to have a stronghold on the industry
B2B models shifting from a product-oriented value proposition to a service oriented one
Growing influence of eCommerce, mCommerce, and social media in healthcare

Key Challenges and Threats for Market Participants

Lack of information on potential competitive threats as non-healthcare companies expand into the industry
Business model sustainability in an environment that is experiencing rapid changes in technologies and regulations
Identifying innovative, futuristic healthcare products and services that will give the company a first- mover advantage
Developing relevant and sustainable industry partnerships

CEO's Perspective

Companies need a robust data strategy that can educate all aspects of its business.
Healthcare companies should be prepared for an overhaul of their current sales ecosystem.
Customer-to-customer (C2C) will be the next stage of business model evolution in healthcare.
A customization-oriented business model can be a key differentiator in healthcare.
The healthcare value proposition must move beyond products and services to social benefits that enable people and companies to create better societies.

Key Topics Covered: