The global analytics market is fragmented due to the presence of several established players. Vendors in the market are adopting several organic and inorganic growth strategies such as new product launches and M&A activities to remain competitive and gain an edge over their rivals. For instance, in April 2021, QlikTech international AB expanded its relationship with Amazon Web Services (AWS) with the launch of a collaborative solution that would help enterprises drive more value from SAP data with cloud analytics.
The report identifies Amazon.com Inc., Informatica LLC, International Business Machines Corp., Microsoft Corp., MicroStrategy Inc., Oracle Corp., QlikTech international AB, Salesforce.com Inc., SAP SE, and SAS Institute Inc. as dominant players in the market. The growing availability and complexity of data will create multiple growth opportunities for market players. However, data privacy and security concerns might hamper market growth.
Purchase our full report now to gain access to a detailed analysis of the vendor landscape, the competitive scenario, and the factors impacting their growth. Read Our Sample Report Before Purchasing
Analytics Market 2021-2025: Segmentation
- Solution
- End-user
- BFSI
- Manufacturing
- Retail
- Healthcare
- Others
The services segment accounted for the largest market share in 2021. The increasing demand for risk analytics, consumer analytics, and location analytics among end-user industries are driving the growth of the segment. Similarly, based on the end-users, the BFSI segment will generate maximum revenue in the market over the forecast period and the industry is the prime end-user for analytics solutions.
- Geography
- North America
- Europe
- APAC
- MEA
- South America
North America will emerge as the key market in terms of revenue generation. The region will account for 32% of the global market share over the forecast period. The flourishing retail sector, the growing healthcare sector, and increasing manufacturing output are some of the major factors driving the growth of the regional market. In addition, the increasing adoption of advanced medical devices by healthcare systems will contribute to the growth of the analytics market in North America.
Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources. The analytics market report covers the following areas:
Analytics Market 2021-2025: Key Highlights
- CAGR of the market during the forecast period 2021-2025
- Detailed information on factors that will assist analytics market growth during the next five years
- Estimation of the analytics market size and its contribution to the parent market
- Predictions on upcoming trends and changes in consumer behavior
- The growth of the analytics market
- Analysis of the market's competitive landscape and detailed information on vendors
- Comprehensive details of factors that will challenge the growth of the analytics market vendors
Related Reports:
Workforce Analytics Market by End-user and Geography - Forecast and Analysis 2022-2026
Predictive Analytics Market by Deployment and Geography - Forecast and Analysis 2022-2026
Analytics Market Scope |
Report Coverage |
Details |
Page number |
120 |
Base year |
2020 |
Forecast period |
2021-2025 |
Growth momentum & CAGR |
Decelerate at a CAGR of 16.78% |
Market growth 2021-2025 |
USD 172.77 billion |
Market structure |
Fragmented |
YoY growth (%) |
21.73 |
Regional analysis |
North America, Europe, APAC, MEA, and South America |
Performing market contribution |
North America at 32% |
Key consumer countries |
US, China, UK, Germany, and India |
Competitive landscape |
Leading companies, competitive strategies, consumer engagement scope |
Companies profiled |
Amazon.com Inc., Informatica LLC, International Business Machines Corp., Microsoft Corp., MicroStrategy Inc., Oracle Corp., QlikTech international AB, Salesforce.com Inc., SAP SE, and SAS Institute Inc. |
Market Dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
Table of Contents:
1. Executive Summary
2. Market Landscape
2.1 Market ecosystem
2.1.1 Parent market
Exhibit 01: Parent market
Exhibit 02: Market characteristics
2.2 Value chain analysis
Exhibit 03: Value chain analysis for application software
2.2.1 Inputs
2.2.2 Software development process
2.2.3 Marketing and distribution
2.2.4 Post-selling services
3. Market Sizing
3.1 Market definition
Exhibit 04: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 05: Market segments
3.3 Market size 2020
3.4 Market outlook: Forecast for 2020 - 2025
Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ billion)
Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)
4. Five Forces Analysis
4.1 Five Forces Summary
Exhibit 08: Five forces analysis 2020 & 2025
4.2 Bargaining power of buyers
Exhibit 09: Bargaining power of buyers
4.3 Bargaining power of suppliers
Exhibit 10: Bargaining power of suppliers
4.4 Threat of new entrants
Exhibit 11: Threat of new entrants
4.5 Threat of substitutes
Exhibit 12: Threat of substitutes
4.6 Threat of rivalry
Exhibit 13: Threat of rivalry
4.7 Market condition
Exhibit 14: Market condition - Five forces 2020
5. Market Segmentation by Solution
5.1 Market segments
Exhibit 15: Solution - Market share 2020-2025 (%)
5.2 Comparison by Solution
Exhibit 16: Comparison by Solution
5.3 Services - Market size and forecast 2020-2025
Exhibit 17: Services - Market size and forecast 2020-2025 ($ billion)
Exhibit 18: Services - Year-over-year growth 2020-2025 (%)
5.4 Software - Market size and forecast 2020-2025
Exhibit 19: Software - Market size and forecast 2020-2025 ($ billion)
Exhibit 20: Software - Year-over-year growth 2020-2025 (%)
5.5 Market opportunity by Solution
Exhibit 21: Market opportunity by Solution
6. Market Segmentation by End-user
6.1 Market segments
6.2 BFSI
6.3 Manufacturing
6.4 Retail
6.5 Healthcare
6.6 Others
7. Customer landscape
Technavio's customer landscape matrix comparing Drivers or price sensitivity, Adoption lifecycle, importance in customer price basket, Adoption rate and Key purchase criteria
Exhibit 22: Customer landscape
8. Geographic Landscape
8.1 Geographic segmentation
Exhibit 23: Market share by geography 2020-2025 (%)
8.2 Geographic comparison
Exhibit 24: Geographic comparison
8.3 North America - Market size and forecast 2020-2025
Exhibit 25: North America - Market size and forecast 2020-2025 ($ billion)
Exhibit 26: North America - Year-over-year growth 2020-2025 (%)
8.4 Europe - Market size and forecast 2020-2025
Exhibit 27: Europe - Market size and forecast 2020-2025 ($ billion)
Exhibit 28: Europe - Year-over-year growth 2020-2025 (%)
8.5 APAC - Market size and forecast 2020-2025
Exhibit 29: APAC - Market size and forecast 2020-2025 ($ billion)
Exhibit 30: APAC - Year-over-year growth 2020-2025 (%)
8.6 MEA - Market size and forecast 2020-2025
Exhibit 31: MEA - Market size and forecast 2020-2025 ($ billion)
Exhibit 32: MEA - Year-over-year growth 2020-2025 (%)
8.7 South America - Market size and forecast 2020-2025
Exhibit 33: South America - Market size and forecast 2020-2025 ($ billion)
Exhibit 34: South America - Year-over-year growth 2020-2025 (%)
8.8 Key leading countries
Exhibit 35: Key leading countries
8.9 Market opportunity by geography
Exhibit 36: Market opportunity by geography
9. Drivers, Challenges, and Trends
9.1 Market drivers
9.1.1 Growing availability and complexity of data
9.1.2 Growing need to improve business efficiency
9.1.3 Increased dependency on Internet for critical operations
9.2 Market challenges
9.2.1 Data privacy and security concerns
9.2.2 Shortage of skilled analytics professionals and high attrition rate
9.2.3 System integration and interoperability issues
Exhibit 37: Impact of drivers and challenges
9.3 Market trends
9.3.1 Growing advances in NLP, ML, and AI technologies
9.3.2 Increasing use of mobile map solutions for location analytics
9.3.3 Rise in customer engagement through social media platforms
10. Vendor Landscape
10.1 Overview
Exhibit 38: Vendor landscape
10.2 Landscape disruption
The potential for the disruption of the market landscape was moderate in 2020, and its threat is expected to remain unchanged by 2025.
Exhibit 39: Landscape disruption
Exhibit 40: Industry risks
11. Vendor Analysis
11.1 Vendors covered
Exhibit 41: Vendors covered
11.2 Market positioning of vendors
Exhibit 42: Market positioning of vendors
11.3 Amazon.com Inc.
Exhibit 43: Amazon.com Inc. - Overview
Exhibit 44: Amazon.com Inc. - Business segments
Exhibit 45: Amazon.com Inc. – Key news
Exhibit 46: Amazon.com Inc. - Key offerings
Exhibit 47: Amazon.com Inc. - Segment focus
11.4 Informatica LLC
Exhibit 48: Informatica LLC - Overview
Exhibit 49: Informatica LLC - Business segments
Exhibit 50: Informatica LLC – Key news
Exhibit 51: Informatica LLC - Key offerings
11.5 International Business Machines Corp.
Exhibit 52: International Business Machines Corp. - Overview
Exhibit 53: International Business Machines Corp. - Business segments
Exhibit 54: International Business Machines Corp. – Key news
Exhibit 55: International Business Machines Corp. - Key offerings
Exhibit 56: International Business Machines Corp. - Key offerings
11.6 Microsoft Corp.
Exhibit 57: Microsoft Corp. - Overview
Exhibit 58: Microsoft Corp. - Business segments
Exhibit 59: Microsoft Corp. – Key news
Exhibit 60: Microsoft Corp. - Key offerings
Exhibit 61: Microsoft Corp. - Segment focus
11.7 MicroStrategy Inc.
Exhibit 62: MicroStrategy Inc. - Overview
Exhibit 63: MicroStrategy Inc. - Business segments
Exhibit 64: MicroStrategy Inc. - Key offerings
11.8 Oracle Corp.
Exhibit 65: Oracle Corp. - Overview
Exhibit 66: Oracle Corp. - Business segments
Exhibit 67: Oracle Corp. – Key news
Exhibit 68: Oracle Corp. - Key offerings
Exhibit 69: Oracle Corp. - Segment focus
11.9 QlikTech international AB
Exhibit 70: QlikTech international AB - Overview
Exhibit 71: QlikTech international AB - Business segments
Exhibit 72: QlikTech international AB – Key news
Exhibit 73: QlikTech international AB - Key offerings
11.10 Salesforce.com Inc.
Exhibit 74: Salesforce.com Inc. - Overview
Exhibit 75: Salesforce.com Inc. - Business segments
Exhibit 76: Salesforce.com Inc. - Key offerings
11.11 SAP SE
Exhibit 77: SAP SE - Overview
Exhibit 78: SAP SE - Business segments
Exhibit 79: SAP SE – Key news
Exhibit 80: SAP SE - Key offerings
Exhibit 81: SAP SE - Segment focus
11.12 SAS Institute Inc.
Exhibit 82: SAS Institute Inc. - Overview
Exhibit 83: SAS Institute Inc. - Product and service
Exhibit 84: SAS Institute Inc. – Key news
Exhibit 85: SAS Institute Inc. - Key offerings
12. Appendix
12.1 Scope of the report
12.1.1 Market definition
12.1.2 Objectives
12.1.3 Notes and caveats
12.2 Currency conversion rates for US$
Exhibit 86: Currency conversion rates for US$
12.3 Research Methodology
Exhibit 87: Research Methodology
Exhibit 88: Validation techniques employed for market sizing
Exhibit 89: Information sources
12.4 List of abbreviations
Exhibit 90: List of abbreviations
About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
Contact
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: [email protected]
Website: www.technavio.com/
SOURCE Technavio
Share this article