Anti-Aging Expert Dr. Paolo Giacomoni Announces Launch of Elan Rose™ Skin Care Line

News provided by

Sep 22, 2015, 06:00 ET

LOS ANGELES, Sept. 22, 2015 /PRNewswire/ -- Dr. Paolo Giacomoni, the world-renowned expert in the development of prestige skin care products to remove and prevent age-inducing damage, announces today the launch of his new skin care venture, Elan Rose™. Available late-September, Elan Rose will launch two facial care products developed for beauty-conscious consumers who expect long-term, real results to their skin's health and appearance.

"After 25 years in the skin care industry, I have come to recognize that most products on the market fail to deliver upon their 'anti-aging' promise," said Dr. Paolo. "They often use gimmicky ingredients or inefficient formulations. Our solution is forming Elan Rose, whose goal is simple: to give consumers the most effective, science-based products for creating healthy, beautiful skin by preventing and removing age-inducing damage!"

Elan Rose products are exclusively formulated to foster the skin's natural healing process and bring about lasting results in skin health and appearance. Wake-Up Beautiful! night serum and Hello Sunshine! luxurious day cream, together provide the foundation for a "smart skin care" regimen. The highly effective, reparative Wake Up Beautiful! works to remove damage and visibly smooth and strengthen the skin, while minimizing fine lines and wrinkles, and awakening the skin's luminosity and elasticity. Active ingredients include Vitamin B3 for DNA repair and energy production, Gorgonian Extract for healing, Melatonin to strengthen, and Chestnut Extract for acid-free, natural exfoliation. Hello Sunshine! provides lasting hydration throughout the day, and contains Broad Spectrum SPF 30 UVB, UVA and Vitamin E protection to prevent the damaging effects of solar radiation, sunburn, skin cancer, and overall aging. All Elan Rose products are dermatologically tested, and do not contain fragrances, silicones, or parabens.

During the initial launch phase, Elan Rose products can be found exclusively at www.ElanRose.com.

About Dr. Paolo Giacomoni

As a highly sought-after innovation leader, Dr. Giacomoni is uniquely qualified to create Elan Rose products. He holds multiple patents and has published more than 100 scientific studies in biochemistry, cellular biology, photobiology and skin aging. He is a founding member of the European Society for Photobiology and the European Network for the Biology of Aging. He previously served as Estee Lauder's Executive Director of Research where he oversaw scientific research and was the lead scientific speaker on behalf of the Clinique brand. Prior to this, he was Head of the Department of Biology for L'Oreal.

A fervent and frequent speaker on the science in beauty and the beauty in science, Dr. Giacomoni has been invited to lecture at conferences throughout the world. He holds a Ph.D. in biochemistry from the University of Paris VI and a master's degree in atomic physics from the University of Milan in his native Italy. Something of a Renaissance man, he is fluent in Italian, French, German, Spanish and English, and enjoys studying and discussing world history.

About ELAN ROSE

Founded by industry veterans, Dr. Paolo Giacomoni and Stephen Alosio in Southern California, the mission of Elan Rose is to provide consumers with the most effective solutions for eliminating facial skin care problems and damage that are age-inducing. This is accomplished by utilizing the most effective, science based products to create healthy, beautiful skin.