NEW YORK, Feb. 3, 2017 /PRNewswire/ -- Apartment Therapy announced today that it has hired entertainment writer and editor Edith Zimmerman as its Features Editor, a newly created post. Now in its 13th year, the site is expanding its coverage of shelter and lifestyle content. "We're very much a home site," says founder and president Maxwell Ryan, "but living well goes way beyond picking furniture and paint colors. Our purpose has always been to tell the story of how a happy home is the foundation of a happy life."
The hiring of Zimmerman signals Apartment Therapy's push towards a more comprehensive approach to home living content as the site grows in content, revenue, and staff. "We've been following Edith for a long time and have watched her become a major influence. We're so excited to add her voice to our site. She's got a playful tone that's still very honest."
Zimmerman joins Apartment Therapy after having contributed to New York Times Magazine, GQ, Elle, This American Life, Glamour, Vice, Dwell, Marie Claire, and Women's Health. In 2010, Zimmerman joined The Awl network to found and run its third site, The Hairpin, where she remained founding editor until 2013. For this accomplishment, Forbes included Zimmerman in its 2011 30 Under 30 list as a "rising star in the media industry." Prior to launching The Hairpin, Zimmerman was an assistant editor at Vulture.
"My goals are to help the site to continue producing engaging, bright, and helpful features," Zimmerman says of her new role. "The Apartment Therapy realm is a bottomless well for creativity — things to do at home to make it more enjoyable and a source of more comfort and pleasure — and I'm psyched to help tell and share more stories, come up with new feature and column ideas, and get more great writers' voices onto the site."
Zimmerman comes to Apartment Therapy Media at a time of notable growth. Over the past year, the company has more than doubled its staff and expanded its editorial scope in both established and new channels.
ABOUT APARTMENT THERAPY MEDIA
Apartment Therapy Media is the independently owned parent company of Apartment Therapy (apartmenttherapy.com) and Kitchn (thekitchn.com). Apartment Therapy was founded by Maxwell Ryan in 2004 with a focus on home design and healthy home living. Kitchn launched one year later in 2005 and is dedicated on cooking, entertaining, and food news. The two sites have published a total of four books, with The Kitchn Cookbook having won the James Beard Award in the category of General Cooking. In 2016, the company's branded content studio won an IAB Mixx Gold Award. Together, the two sites reach more than 20 million readers a month.
SOURCE Apartment Therapy LLC