App Data Room to Launch Next Version of its Media Manager CMS
Sales App Manager Updates to Include Increased Integration with CRM, Marketing Automation and Databases
ST. PAUL, Minn., April 15, 2015 /PRNewswire/ -- App Data Room announces the release of the latest version of its Media Manager content management system. This new version is built on an API platform that will facilitate fuller integration of sales and marketing automation systems, CRM and customer databases, as well as content libraries including SharePoint. App Data Room believes these improvements will meet customer demands and will help the already expanding company accelerate its rate of growth.
Initially a response to a client's need for an effective, iPad-compatible sales app, App Data Room has grown into a leading platform for managing and delivering marketing material. The company, led by CEO Orrin Broberg, is built around a breakthrough product for salespeople. Available as a native app for iOS, Android and Windows 8, App Data Room is now used by more than 100 companies worldwide and boasts more than 20,000 registered users.
The introduction of the iPad in 2010 and its wide adoption by business in 2011 created demand for a simple, cost-effective way to build and manage a sales app. App Data Room was born from a need expressed by Oticon, a client of Meditech Communications, for an iPad app to present the rich media produced by Meditech. By constantly listening to customer feedback and creating improvements with the help of a cutting edge development team, App Data Room has grown into a multi-functional platform that gives businesses and their sales staff the ability to present, deliver, and manage marketing content at every stage of the sales process – with full analytics. App Data Room launched as a stand-alone company in 2013, and doubled its size in its first year. Since then, it has continued to grow by adding new features and functionality while remaining focused on simplicity and ease of use.
App Data Room improves a company's interaction with its sales team and channel partners as well as the sales team's interaction with customers. Features such as LeadCapture™, CRM integration, and instant follow-up help salespeople while they are in front of customers. In-app analytics allow management to monitor content delivery and effectiveness, and multi-language options make App Data Room ready for global deployment. Off-the-shelf, App Data Room is easy and affordable for small sales organizations. For larger enterprises, it is customizable to fit a company's unique needs both nationally and around the globe.
The App Data Room team consists of eight highly experienced full-time staff including the management team of Orrin Broberg, Jeff Cronk and Scott Olson.
About App Data Room - AppDataRoom.com
App Data Room is a breakthrough mobile platform that allows any business to build, brand and manage a professional sales app. It was introduced in August of 2011 to provide companies a simple, cost effective way to build and manage an iPad app for sales. Since then App Data Room has grown as a company and expanded their capabilities by continually adding valuable functionality while maintaining ease of use. App Data Room has built a business by helping clients, large and small, to organize, manage, and distribute presentation and marketing materials to sales teams and channel partners in a simple, dependable manner. Today, App Data Room services tens of thousands of registered users around the world in multiple languages.
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Carol Schuler
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SOURCE App Data Room
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