Apres-Swim to launch new wave of machine washable, life and water resistant luxury wear Cover Up Dresses
Apres-Swim will present its new line of cover up dresses and accouterments at the Dallas Market Apparel and Accessories Show
PLANO, Texas, Oct. 20, 2014 /PRNewswire/ -- Après-Swim, Inc. will launch at the Dallas Market Apparel and Accessories show, and debut its Spring 2015 Collection of Cover Up Dresses, signature tote bags and oversized beach towels. Après-Swim style blends the carefree, glamorous spirit and attitude of dress wearing in the 60's and 70's with the requirements to suit modern lifestyle.
The Cover Up Dresses are machine washable and made with soft, moisture wicking and UPF 40+ fabrics. They are designed to be fun, flattering and versatile, featuring extraordinarily large prints and vibrant colors.
Buyers will have the opportunity to view and order Après-Swim products at the Dallas Market Center Apparel and Accessories Show Wednesday, Oct. 22 through Saturday, Oct. 25 in showroom 14020 (Swim and Intimates section). Après-Swim cabanas will be available for changing rooms.
At the same time Après-Swim will launch its e-commerce website, apres-swim.com. A lifestyle blog, entitled "Cabana Chat" will be included on the website providing fun stories and tips on a variety of topics, such as what to serve poolside and favorite Après-Swim destinations.
CEO Kelly Cooney founded Après-Swim in July 2013 with her husband, President JB Cooney. Après-Swim, Inc. is privately owned and headquartered in Plano, Texas. The company is proud to support the U.S. economy by manufacturing its Cover Up Dresses in the Garment District in New York City.
The collection, designed and developed by Cooney and her creative team, consists of seven styles and signature patterns featuring whimsical names, such as Brunch in Bloom, Garden by the Sea and Berry Popsicle.
Après-Swim is inviting all buyers to visit its temporary showroom to learn more about Après-Swim and its premier collection. Guests at the Après-Swim showroom will enjoy light snacks and a Cabana Cocktail served in a reusable cup.
For more information or to shop the Après-Swim website, please visit www.apres-swim.com.
Follow us on social media:
Twitter: twitter.com/ApresSwim (@ApresSwim)
Facebook: facebook.com/ApresSwim
Instagram: instagram.com/ApresSwim (@ApresSwim)
Cabana Chat Blog: apres-swim.com/cabana-chat/
Pinterest: pinterest.com/ApresSwim
LinkedIn: https://www.linkedin.com/company/apr-s-swim-inc-?_mSplash=1&report%2Esuccess=KJ_KkFGTDCfMt-A7wV3Fn9Yvgwr02Kd6AZHGx4bQCDiP6-2rfP2oxyVoEQiPrcAQ7Bf
Google Plus: https://plus.google.com/u/0/110464885490311122428/posts
YouTube: https://www.youtube.com/channel/UCMRzm_ZdhtTZAbwE-VqBCBg
Vine: https://vine.co/u/1124079801272094720
About Après-Swim, Inc.
Located in Plano, Texas, Après-Swim designs and sells after-swim cover up dresses that incorporate fast drying, UPF fabric with bright, colorful patterns and high-end design.
Video - https://www.youtube.com/watch?v=MHsO3Yhh-Kc
Photo - http://photos.prnewswire.com/prnh/20141020/153147
Photo - http://photos.prnewswire.com/prnh/20141020/153148LOGO
Contact: Kelly Cooney, or Kelcey Blanks, 469-500-2000, [email protected], [email protected].
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/apres-swim-to-launch-new-wave-of-machine-washable-life-and-water-resistant-luxury-wear-cover-up-dresses-237323391.html
SOURCE Apres-Swim, Inc.
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