NEW YORK, Oct. 14, 2025 /PRNewswire/ -- What started as a playful prank has turned into AriZona's next big move. This past April Fools, the best selling tea and juice brand teased a Rizzberry juice cocktail flavor on social media, featuring 9-year-old TikTok star Christian Joseph "The Rizzler" Savasta. That prank blew up with beverage fans demanding an immediate drop. Now, AriZona is making it official with the launch of Rizzler Berry on October 14.
Rizzler Berry Sparkling Juice Cocktail brings all the rizz with lightly carbonated fizz. It blends sweet and juicy berries like strawberry, cherry, raspberry, and blackberry, with snappy apple for a fruity, bubbly drink.
After discovering The Rizzler's love for AriZona, the brand brought him on as their youngest-ever collaborator, launching playful content around a fictional flavor: "Rizzberry," featuring the social-media influencer on a Big Can mock-up. The post went viral and fans wanted the real thing, so AriZona made it."
"First, they thought I was just an April Fools' joke. Now I'm on the can! That's what I call 100% rizz," said Christian Joseph "The Rizzler" Savasta. Strawberry, raspberry, blueberry, blackberry… it's basically the berry Avengers, and I'm the star."
"AriZona has always been more than just a drink. We're about moments, personality, connection," said Spencer Vultaggio, Chief Marketing Officer at AriZona Beverages. "Rizzler Berry shows how we turn a viral moment into a product people can actually hold. It's proof that when something resonates online, people want the real thing."
Big Cans of Rizzler Berry Sparkling Juice Cocktail will be sold on drinkarizona.com and available in select retailers.
About AriZona
Born out of Brooklyn, N.Y. in 1992, AriZona® Beverages is a family-owned and operated American company committed to delivering top-quality beverages in uniquely designed packaging that remain accessible and affordable. As the makers of America's #1 ready-to-drink iced tea, AriZona has built a devoted fan base with its iconic $0.99 Big Cans and no-frills approach to the market. The brand thrives on authenticity and leading trends without relying on focus groups or flashy advertising. With a fierce social media following and a commitment to keeping it real, AriZona continues to set the standard in the beverage industry. To learn more, visit drinkarizona.com.
MEDIA CONTACT
Lynn Hason
[email protected]
SOURCE AriZona Beverages
Share this article