The Digital English Language Learning Market in APAC to grow at a CAGR of 25.83% during the period 2018-2022.
The report covers the present scenario and the growth prospects of the digital English language learning market in APAC. To calculate the market size, the report considers the revenue generated from sales of language learning courses, programs, and packages across the APAC region. The digitization of the education industry has led to multiple digital learning platforms offering English-language learning techniques and practices. Learners of the language can either enroll for online classroom programs or can use English-language learning apps. The report also includes a discussion of the key vendors operating in this market.
According to the report, one driver influencing this market is the adoption of English as a global business language. The growth of the digital English language learning market in APAC is driven by increased adoption of English as a language for business communication across the globe.
One trend affecting this market is the cognitive approach to English language learning. A cognitive learning theory consists of a second language as a conscious and reasoned thinking process.
Further, the report states that one challenge affecting this market is the high investments in digital learning infrastructure. With vendors making hefty investments in R&D to differentiate themselves, this pushes up the investments for the vendors and reduces their profit margins.
EF Education First
Houghton Mifflin Harcourt
Oxford University Press
Key Topics Covered:
PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
PART 03: RESEARCH METHODOLOGY
PART 04: MARKET LANDSCAPE
Market segmentation analysis
PART 05: MARKET SIZING
Market sizing 2017
Market size and forecast 2017-2022
PART 06: FIVE FORCES ANALYSIS
Bargaining power of buyers
Bargaining power of suppliers
Threat of new entrants
Threat of substitutes
Threat of rivalry
PART 07: MARKET SEGMENTATION BY DEPLOYMENT
Comparison by deployment
Market opportunity by deployment
PART 08: CUSTOMER LANDSCAPE
PART 09: MARKET SEGMENTATION BY END-USER
Comparison by end-user
Market opportunity by end-user
PART 10: COUNTRY LANDSCAPE
Segmentation by country
PART 11: DECISION FRAMEWORK
PART 12: DRIVERS AND CHALLENGES
PART 13: MARKET TRENDS
Cognitive approach to English language learning
Emphasis on bilingual and multilingual education
Increased implementation of language cloud services