PORTLAND, Ore., Aug. 12, 2013 /PRNewswire/ -- In an effort to empower AT&T* customers with sustainable choices, increase efficiency and minimize impact on the environment, AT&T is teaming up with The Nature Conservancy to encourage AT&T customers to skip the bag when purchasing items from its retail stores in Oregon. With this program, which runs now through January 31, 2014, AT&T will donate 10 cents to the Nature Conservancy for each check out bag its customers choose to forego.
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AT&T's Skip the Bag campaign is in support of The Nature Conservancy's efforts to protect and restore the lands and waters on which all life depends. The Nature Conservancy takes innovative action to invest in the planet's environmental and economic future, in places such as northeastern Oregon's Zumwalt Prairie.
Funds generated from AT&T donations will be used to support The Nature Conservancy's work. For example, The Nature Conservancy owns 33,000 acres within Zumwalt Prairie, one of the largest remaining grasslands of its type in the world. Grasslands are the least protected habitat type in Oregon and around the world. Spanning more than 400 square miles, Zumwalt Prairie's ocean of bunchgrass is home to hundreds of bird species, 50 different kinds of butterflies, and iconic animals like elk and gray wolves. The prairie also supports many local families who derive their livelihoods through ranching.
The Nature Conservancy demonstrates and shares practical land management strategies with neighbors to help meet the needs of both people and wildlife.
"The Nature Conservancy is dedicated to finding ways for nature and people to thrive and to protecting the great places to live, work and play that make Oregon so special," said Russ Hoeflich, state director of The Nature Conservancy in Oregon. "We are excited to be part of AT&T's efforts to provide its customers with sustainable choices."
"As we work to make our own operations at AT&T more sustainable, we also want to empower our customers to live more sustainably," said George Granger, Oregon AT&T President. "The skip the bag initiative joins our other environmentally focused retail efforts, like our eco-devices and device recycling programs that help AT&T and our customers to minimize impacts on the environment, today and well into the future."
Throughout the duration of this campaign, customers will also have the opportunity to donate additional funds to The Nature Conservancy at AT&T stores in Oregon.
To learn more about AT&T's sustainability efforts, please visit www.att.com/sustainability.
For more information on The Nature Conservancy in Oregon, visit http://www.nature.org/oregon
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
About The Nature Conservancy
The Nature Conservancy is the largest conservation organization in the world dedicated to protecting and restoring the lands and waters on which all life depends. The Conservancy and its more than 1 million members have protected nearly 120 million acres worldwide. Visit The Nature Conservancy on the Web at www.nature.org.
About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company and one of the most honored companies in the world in the world. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's largest 4G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet, voice and cloud-based services. A leader in mobile Internet, AT&T also offers the best wireless coverage worldwide of any U.S. carrier, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse® and AT&T | DIRECTV brands.
Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATT.
© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
About Philanthropy at AT&T
AT&T Inc. is committed to advancing education, strengthening communities and improving lives. Through its philanthropic initiatives, AT&T has a long history of supporting projects that create learning opportunities; promote academic and economic achievement; and address community needs. In 2011, more than $115 million was contributed through corporate-, employee- and AT&T Foundation-giving programs.
SOURCE AT&T Inc.
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