NEW YORK, June 28 /PRNewswire-FirstCall/ -- AT&T* today announced the completion of a local initiative to increase the wireless capacity of its third generation (3G) mobile broadband network in Manhattan as well as the Bronx, Brooklyn and Queens. As a result of this upgrade, customers in these areas are expected to experience improved 3G wireless voice and data connectivity and performance, especially during peak hours.
The network enhancement includes the addition of new layers of frequency, also known as "carriers," to more efficiently manage available spectrum and increase 3G capacity. The additions have been applied to nearly all cell sites in Manhattan and in other areas as needed throughout the Bronx, Queens and Brooklyn. The result is an increased allocation of network resources for AT&T's 3G network to support ever-growing demand for mobile broadband services.
"Our goal is pretty simple: in the city that never sleeps, we're working 24/7 to make sure our customers have a great experience every time they make a call, check e-mail, download a song or video, or surf the Internet on their AT&T device," said Tom DeVito, vice president and general manager for AT&T in NY and NJ. "Adding more capacity to cell sites is just one way we are doing that."
AT&T recently deployed a WiFi hot zone in Times Square to help AT&T customers stay connected in "America's Crossroads," one of the busiest locations in the world.
Wireless data traffic on the AT&T network has grown more than 5,000 percent from 2007 to 2009, largely attributed to the increasing popularity of advanced smartphones and the performance of AT&T's 3G network, the nation's fastest. Our network teams are enhancing network capacity, capabilities and performance to keep up with unprecedented demand for mobile services.
In New York City, we've added a layer of high-performing 850 MHz spectrum to deploy more radio capacity and enhance in-building coverage throughout the city. As of the first quarter of 2010, we've seen two consecutive quarters of strong voice quality improvements in New York according to internal measurements. In Manhattan, quality improved 47 percent quarter over quarter.
Additionally, as of the first quarter of 2010 our national 3G average data download speeds are up 25 percent versus a year ago based on internal data.
Earlier this year, AT&T completed a software upgrade at 3G cell sites nationwide that prepares the nation's fastest 3G network for even faster speeds. The deployment of High-Speed Packet Access (HSPA) 7.2 technology is the first of multiple initiatives in AT&T's network enhancement strategy designed to provide customers with an enhanced mobile broadband experience, both today and well into the future. Faster 3G speeds are scheduled to become available this year and in 2011 on a market by market basis as AT&T combines the new technology with the increased deployment of high-speed backhaul connections to cell sites, primarily with fiber-optic technology. Late this year, we plan to upgrade our network to HSPA+, the latest generation of our 3G platform.
AT&T's 3G mobile broadband network is based on the 3rd Generation Partnership Project (3GPP) family of technologies that includes GSM and UMTS, the most widely used wireless network platforms in the world. AT&T has the best international coverage of any U.S. wireless provider, delivering voice service in over 220 countries and data service in more than 195 countries. AT&T also offers voice and data roaming coverage on 130 major cruise ships, as well as 3G services in 115 countries.
For updates on the AT&T wireless network, please visit www.att.com/networknews.
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest 3G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. A leader in mobile broadband, AT&T also offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse® and AT&T |DIRECTV brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising. In 2010, AT&T again ranked among the 50 Most Admired Companies by FORTUNE® magazine.
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SOURCE AT&T Inc.