HOLBROOK, N.Y., Feb. 20, 2018 /PRNewswire/ -- Likely be among the top domain name sales of 2018, Discrimination.com is being sold via an online auction that ends on February 26, 2018. The premium domain name is being sold by Precision Marketing Solutions, Inc., a New York-based firm that maintains an extensive domain portfolio and the auction can be accessed directly by visiting Discrimination.com.
"There are tens of thousands of law firms and attorneys handling discrimination, sexual harassment and other wrongful actions in the workplace, but there is only one Discrimination.com," said Precision Marketing's President/CEO Jeffrey Reynolds. "This domain hasn't been offered for public sale in 20 years and likely won't appear on the market again anytime soon," he added.
Descriptive generic domain names are an important part of a comprehensive online business strategy as they attract direct navigation traffic from consumers looking for specific goods or services, convey instant authority and can help businesses win better placement in search engine results.
Competition among law firms handling discrimination claims is fierce with some paying upwards up $3.00 per click for search engine marketing ads. That's because settlements and verdicts in employment discrimination cases based on race, gender, disability, age, religion and sexual orientation often total hundreds of thousands of dollars. The federal Equal Employment Opportunity Commission resolved 99,109 complaints in 2017 and secured more than $398 million for victims of discrimination – including sexual harassment cases - in private, federal and state and local government workplaces.
"We've already accepted several bids for Discrimination.com and have fielded lots of inquiries from major law firms," said Reynolds. The auction is being hosted by Flippa, a business marketplace offering websites, domain names and apps for sale. Visit Discrimination.com to place a bid or view the auction.
Precision Marketing Solutions, Inc. is a Long Island-based marketing company with an extensive portfolio of premium domain names and a stable of ecommerce websites that includes AmericanFlags.com and MilitaryMall.com. The company buys, sells and brokers in excess of 100 high-end domains per year, recently acquiring ChainSaws.com and Lawnmowers.com and selling Editors.com.
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SOURCE Precision Marketing Solutions, Inc.