Aunt Fannie's® Adds Natural Foods Industry Insider, Mark Haas, to Advisory Board

FlyPunch!™Continues to Attract the Best in the Business to its Growing List of Advisors

Jul 27, 2015, 10:22 ET from Aunt Fannie’s, Inc.

GREENVILLE, S.C., July 27, 2015 /PRNewswire/ -- Aunt Fannie's, Inc. (, developer and manufacturer of the natural, non-toxic, fast-acting fruit fly solution, FlyPunch!™ is pleased to announce that Mr. Mark Haas has chosen to help guide and leverage the rapidly growing brand with a position on the company's Board of Advisors.

As former Director of Operations at Kashi, General Manager at Hain-Celestial, and Operations Director at Annie's, Mr. Haas is an established insider to the Natural Foods industry with more than 20 years of leadership experience in high growth natural and organic brands.  Mr. Haas keeps a close watch on emerging brands and key trends as  Managing Partner at The Helmsman Group.  In this capacity, Mr. Haas will often take a long-term interim C-Level assignment as mentor to founder or advisor to the board to facilitate rapid expansion of high-growth brands. Mr. Haas has led efforts to accelerate emerging natural foods brands in critical categories such as: bakery, snacks, cold-press beverages, gluten-free and free-from top 8 allergens.  In addition to his advisory role, Mr. Haas serves on the board for the Education Research Institute, a non-profit affiliate of the North West Food Processors Association.

"When I was first introduced to the concept of FlyPunch!, and Aunt Fannie's 'safe near food' mission, I realized the immediate impact it would make in the distribution and consumption of organic produce and unprocessed food items," explains Haas. "I know from my time in the industry there is a need for a non-toxic solution for fruit flies and I can very much appreciate the consumer demand to 'detoxify' our environment, our homes and our food service establishments by replacing outdated poisons from the market with formulas that are not harmful to people. Aunt Fannie's has those solutions."

Aunt Fannie's CEO Mat Franken states, "Mark's background in food is extraordinary and I'm honored to have his guidance as part of the dynamic mix of talent we have brought together in our Advisory Board to support our continued growth. The positive disruption coming from FlyPunch! and our Safe Near Food mission is incredible. Having Mark's insight in this industry is so helpful in supporting our expansion and reaching our long-term goals."

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Contact: Kevin Oaks at or (805) 969-3744

SOURCE Aunt Fannie’s, Inc.