Automotive Head-up Display (HUD) Market by HUD type, Application and Geography - Industry Trends and Forecast to 2019

Jan 23, 2015, 14:03 ET from Research and Markets

DUBLIN, Jan. 23, 2015 /PRNewswire/ --Research and Markets

( ) has announced the addition of the "Automotive Head-up Display (HUD) Market by HUD type, Application and Geography - Industry Trends and Forecast to 2019" report to their offering.

The global automotive HUD market for Luxury & Premium car size, in terms of value, is estimated to be at $146.2 million in 2014, which is projected to grow to $252.6 million by 2019, at a CAGR of 11.52%.

Road accidents occur either due to poor quality of road transport system or a break in the balance between the environmental demand and the driver's ability to act. It is a man-made crisis, with human error responsible for over 90% of accidents. In an attempt to counter the growing number of road accidents, the auto industry has begun to adopt safety equipment in a big way. As automakers introduce advanced driver assistance systems (ADAS), digital instrument clusters, heads up displays, and other new technologies; consumers are demonstrating readiness to adapt to these systems.

The global boom in premium and luxury cars is expected to continue. Ultra-high net worth individuals who are customers for these cars are expected to grow by 3% to 5% annually. The HUD systems are usually offered as optional equipment, and its higher cost is a major restraint for its adaptability. To achieve economies of scale, the technology should be produced for mid-segment cars which constitute to the major share of automotive sales. Prices are expected to decline, as volume grows and development costs are paid off, enabling more widespread adoption.

Europe and North America are growing at a good pace, owing to the increase in luxury vehicle sales. With the increase in purchasing power and penetration of luxury cars in emerging nations such as China, Brazil, and India has resulted in an increase in demand of luxury cars. Asia-Oceania is estimated to be the largest market for HUD.

Global HUD market is dominated by few top players such as Nippon Seiki(Japan), Harman(U.S.), Denso Corporation(Japan), Continental AG(Germany), Visteon (U.S.), Robert Bosch GmbH(Germany), Panasonic Corporation(Japan), and Delphi Automotive PLC(U.K.) whereas OEMS including General Motors(U.S.) and BMW(Germany) are also focusing on development of HUD for current and future automotive applications.

Key Topics Covered:

1 Introduction

2 Research Methodology

3 Executive Summary

4 Premium Insights

5 Market Overview

6 Industry Trends

7 Global Automotive Hud Market, By Region

8 Automotive Hud Market, By Application

9 Automotive Hud Market, By Type

10 Competitive Landscape

11 Company Profiles

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SOURCE Research and Markets