NEW YORK, March 27, 2012 /PRNewswire/ -- (Pinksheets: ARNH) -- The Automotive Resource Network Holdings announced today that they have solidified an agreement with Power Brands to spearhead and develop all marketing and branding initiatives for TheARN's new WynShield Pro product.
According to Kathy Roberton, CEO of TheARN, Power Brands (www.powerbrands.us) was the best possible choice for bottling and branding WynShield Pro because Power Brands teams are experts at building brand awareness and marketing initiatives and have a proven history of success in developing, launching and managing high profile regional, national and international beverage industry brands With a focus on liquid products, Power Brands is considered by many to be the best in the industry and has become the "go to" company for providing a one-stop shop encompassing everything from POS design and development to event marketing, media, websites and channel development.
In response to the announcement, Darin Ezra, CEO of Power Brands, commented, "Power Brand Consulting is excited to partner with TheARN on this revolutionary new product. We [Power Brands] specialize in innovation and new product development, having created over 400 new product launches in the food and beverage industry. You can imagine our excitement as we look forward to entering this new arena and leverage our expertise to create excitement, value and growth in a wide variety of ways."
Paul Redmayne, COO of TheARN, stated, "Once we understood the uniqueness of the WynShield Pro product and the game changing potential of its underlying nanotechnology, we quickly realized that we needed a top notch team of experts who could really bring this story to the world. I have known Darin Ezra of Power Brands for many years and I am convinced that we have partnered with the best of the best for this project. Partnering with Power Brands allows us to provide unparalleled support to our Network Marketing and DRTV based operations and instantly opens doors to numerous additional outlets and initiatives."
ABOUT THE AUTOMOTIVE RESOURCE NETWORK, INC.
The Automotive Resource Network, Inc. offers a unique month-to-month vehicle service contract as well as roadside assistance products direct to consumers through independent sales channels. TheARN has also recently announced the upcoming release of it a revolutionary new product, WynShield Pro, a space-age (nanotechnology) clear liquid designed to keep glass cleaner, clearer, stronger, and hydrophobic.
Cautionary Statement Regarding Forward-Looking Statements
Statements in this press release relating to The Automotive Resource Network Holdings, Inc.'s future plans, expectations, beliefs, intentions and prospects are "forward-looking statements" and are subject to material risks and uncertainties. When used in this press release, the words "will," "future," "expect," "look forward to," similar expressions and any other statements that are not historical facts are intended to identify those assertions as forward-looking statements. Any such statement may be influenced by a variety of factors, many of which are beyond the control of The Automotive Resource Network Holdings, Inc. (the "Company") that could cause actual outcomes and results to be materially different from those projected, described, expressed or implied in this press release due to a number of risks and uncertainties. Accordingly, no assurances can be given that any of the events anticipated by the forward-looking statements will transpire or occur. All information set forth in this press release is current as of March 27th, 2012. The Company undertakes no duty to update any statement in light of new information or future events unless required by law.
The Automotive Resource Network Holdings, Inc.
SOURCE The Automotive Resource Network, Inc.