DALLAS, Sept. 13, 2016 /PRNewswire/ -- Aviall, a wholly owned subsidiary of The Boeing Company, today announced the launch of its newly rebranded e-commerce website, aviall.com. Hosted on an upgraded platform, SAP's Hybris digital commerce, the new website features a variety of improvements and added benefits designed to enhance the overall customer experience.
"The new aviall.com incorporates critical business needs associated with an evolving marketplace, while creating a higher quality and seamless service experience for our customers, and greater value for our original equipment manufacturer (OEM) partners," stated Aviall digital leader, Scott Shadle, senior vice president and chief information officer. "Our SAP and Hybris platforms bring new capabilities to the market today, plus they serve as a foundation for a continuously improving, agile and responsive digital experience for all of our partners. Our digital vision and roadmap are clear and exciting, fusing our deep industry knowledge with analytical tools and growing digital capabilities."
The new website features a modern redesign with refreshed content as well as updated part descriptions and images throughout the site. Among the many improved user experience capabilities, the site boasts faster content delivery, mobile-friendly capability and an enhanced self-service feature with a more comprehensive and accurate search function.
Aviall operates as a wholly owned subsidiary of The Boeing Company, supporting both commercial and defense business units within Boeing. Aviall is a leading solutions provider of aftermarket supply-chain management services for the aerospace and defense industries.
Aviall, which has headquarters in Dallas, is the world's largest provider of new aviation parts and related aftermarket services. The company markets and distributes products for more than 240 manufacturers and offers approximately 2 million catalog items from 40 customer service centers in North America, Europe and Asia-Pacific. Aviall also provides maintenance for aviation batteries, wheels and brakes, as well as hose assembly, kitting and paint-mixing services. The company offers a complete set of supply-chain and logistics services, including order processing, stocking and fulfillment, automated inventory management and reverse logistics to OEMs (original equipment manufacturers) and customers.