AvoiditNYC.com Launched as New York's First Negative Review Site

The First Site of Its Kind to Serve Consumers and Businesses in and around NYC

Jan 07, 2010, 13:30 ET from AvoiditNYC, LLC

NEW YORK, Jan. 7 /PRNewswire/ -- AvoiditNYC, LLC announced today that its website, AvoiditNYC.com, will be released to the public as New York City's pioneer website for consumers to review restaurants, nightlife, retail stores, doctors' offices, and more to report negative experiences and foster an online social network of people sharing these experiences with one another. The first and only of its kind, AvoiditNYC.com provides business owners and managers with the unique opportunity to improve their businesses and reputations by seeking negative feedback and reconciling with their customers.

AvoiditNYC's model is both a peer-to-peer consumer advocacy platform, as well as a business-to-consumer portal. The site's mission is to help businesses enhance and protect their reputations and to provide an outlet for consumers to speak out about what certain New York City businesses can and must improve upon.

"AvoiditNYC.com combines a review site and a social network where users can post or send messages to one another and where businesses can reach out to irritated customers," said Brett Birman, AvoiditNYC's founder. "Reviewers will also have the option to post a message stating that the business they reviewed acknowledged their mistakes and will attempt to rectify them going forward. This will improve customer service and will encourage best business practice across the board."

At AvoiditNYC.com, businesses must take notice of negative experiences instead of pushing aside these reviews that are lumped in with positive feedback as with other review sites. Businesses will value AvoiditNYC.com as well, since they can seek out constructive criticism and enhance their reputations by reaching out to disgruntled customers.

"Consumers will feel better and businesses will perform better with our help," Birman added. "It's a win-win."

The December 2009 launch of the AvoiditNYC beta site attracted the attention from New York City bloggers and reviewers for its inventive online review method, user-friendly navigation, and innovative review categories. The pre-launch website gave negative reviewers the opportunity to post their experiences for a chance to win a retail gift card prior to the full-scale launch.

About AvoiditNYC.com

Founded in December 2009, AvoiditNYC.com is the first comprehensive negative review website allowing users to share their bad experiences and have their opinions acknowledged. AvoiditNYC.com provides business owners and managers with a unique opportunity for business improvement through seeking negative consumer opinions and learning about their wrongdoings.

Initial postings are solely based on negative experiences, but AvoiditNYC.com maintains balance by ensuring users can publicly agree or disagree with an initial review with their own comments. This model recognizes the negative experience while maintaining a fair platform for all users.

AvoiditNYC.com allows business owners to reach out to our website's users privately or publicly and users may add a standard message indicating that the business has apologized and will try to correct its mistakes.