Avvo Launches Client Conversion and Website Solution for Attorneys

SEATTLE, Nov. 13, 2012 /PRNewswire/ -- Avvo®, Inc., the web's largest expert-only legal Q&A forum and directory (http://www.avvo.com), today announced the launch of Avvo Ignite™, a client conversion and website solution for attorneys. Avvo Ignite enables lawyers to close more clients in less time, know exactly which of their marketing channels are driving clients, and stand out in search and mobile.

(Logo: http://photos.prnewswire.com/prnh/20120606/SF20124LOGO)

"Attorneys told us loud and clear that their number one marketing problem was navigating the increasing number of channels including search, social media, directories, Q&A and mobile, while spending less time on marketing," said Sachin Bhatia, vice president of product at Avvo, Inc. "Avvo Ignite takes the guesswork out of legal marketing and enables busy attorneys to successfully manage inquiries from prospective clients at any time, from any phone, tablet or desktop, which is key to successfully generating more clients."

Avvo Ignite is available in two editions so attorneys can choose the solution that's right for their practice:

Avvo Ignite Starter: Hassle-free search and mobile optimized website for attorneys who are just starting to build their practice online or that need a more effective web and mobile presence.  In addition to the website, it includes site activity reports, listing submissions to directories, and access to legal marketing experts.

Avvo Ignite Suite: A complete and secure cloud-based client conversion and tracking solution. Key features of the Avvo Ignite Suite include: 

• Marketing Intelligence Dashboard:  Know which marketing channels and campaigns are truly generating new clients business – not just leads
• Contact Management Dashboard:  Track the progression of every contact from first click or call to becoming a new client
• Mobile Contact Alerts & Reminders:  Track contacts in real-time and respond quickly whether on the go or in the office
• Automated Response System:  Lock in and close contacts before they look elsewhere
• Online Credit Card Payment: Get paid faster by giving clients the ability to pay for services from your website
• One-Click Contact List Export:  Easily transfer information about contacts into a CRM system or address book
• Search & Mobile Optimized Website:  Improved or expanded web presence to generate more incoming prospects

"The Ignite service pulls together data that previously required hours to compile from Google analytics, phone bills and client management software.  Others may offer similar services, but none are as tailored for law firm applications nor as broad in their scope of information and analysis," said attorney Linda Chalat. "The set up on our end was nominal and the dashboard is very intuitive, minimizing the time needed to train members of the firm." 

Avvo Ignite, which was developed with input from hundreds of attorneys, complements Avvo.com, the most successful lawyer marketing platform in the industry, which delivers hundreds of thousands of contacts from potential new clients to the more than 125,000 participating attorneys every month.

All Avvo Ignite customers can access Avvo University which features exclusive webinars, guides, and training videos to help attorneys successfully grow their practice online.   Avvo Ignite pricing starts at $199 per month and is available today at http://ignite.avvo.com or by contacting Avvo's legal marketing solutions team at 800.441.3596 or [email protected].

About Avvo, Inc.

Avvo is the web's largest expert-only legal Q&A forum and directory (http://www.avvo.com) and the most successful lawyer marketing platform in the industry. In Avvo's Q&A forum consumers can get free legal advice from more than 125,000 participating lawyers.  Avvo's professional directory provides comprehensive profiles, client reviews, peer endorsements and the industry-recognized Avvo Rating for more than 95 percent of all lawyers in the U.S. Founded in 2007, Avvo is privately held with funding from Benchmark Capital, DAG Ventures and Ignition Partners.  

Avvo and Avvo Ignite are registered trademarks or trademarks of Avvo, Inc.

SOURCE Avvo, Inc.