Award-Winning iCandy Stroller Line Unveils New PEACH Multi-Mode Travel System

- The UK-Based Company Combines Baby-Centric Design with Unparalleled Safety, Style and Functionality for U.S. Parents -

Mar 08, 2011, 07:30 ET from iCandy

LOS ANGELES, March 8, 2011 /PRNewswire/ -- iCandy, a UK-based company known for creating luxurious, award-winning strollers, announces the launch of its PEACH multi-mode travel system in the U.S.  The PEACH hits retailers in March 2011 and offers the unparalleled safety and baby-centric design of its sister lines, combined with a new ultra-sleek look and several product advancements providing the ultimate stroller experience for both parent and baby.

(Photo:  http://photos.prnewswire.com/prnh/20110308/LA59915)

As with iCandy's CHERRY, APPLE and PEAR travel systems, PEACH incorporates a rear-facing seat option to promote parent-child interaction deemed by the UK's National Literacy Trust a useful tool in the development of good speech.  The reclining, three-position seat has a forward-facing option as well for toddlers more eager to experience the outside world.  Additionally, PEACH features iCandy's signature flat-lying bassinet, which studies indicate can positively affect lung and spinal development. iCandy promotes the use of a flat-lying bassinet for the first six months of a child's life for optimal health benefits.

In addition to the health and wellness benefits, iCandy's team of expert engineers factored in all of the luxuries and conveniences enjoyed by today's parents when developing the PEACH. The new features include:

  • Flat-lying bassinet which can be easily removed with one hand so sleeping baby is not disturbed
  • Flat-lying bassinet which is also suitable for overnight sleeping, giving parents one less thing to pack on overnight trips
  • Option to convert from a single to a double allowing the stroller to grow as the family does
  • The easy-close chassis is folded in a single fluid motion and also has a durable carrying strap
  • Extra-large storage compartment
  • Fabric that can be easily removed (hidden zippers do not compromise style) and a liner that is machine-washable
  • Three new stylish colors: Sweet Pea, Tomato and Black Jack
  • All-wheel suspension and durable, puncture-free foam tires for safe and smooth transportation
  • Extra-long, adjustable hood
  • Accessories such as sun parasol, luxury fleece foot muffs and matching large diaper bag

"Since our U.K. debut in 2005, iCandy has become a leading global brand defined by impeccable design and cutting-edge safety enhancements," said Martin Boyle, Vice President of iCandy America. "In the UK, when you see an iCandy pass by you know the parent has made an active decision to provide the best in care and style for their child. iCandy's strollers have been a huge success internationally and we're confident that American parents will adopt the same outlook towards our baby travel experience."

The iCandy PEACH will debut at several independent baby retailers across the U.S. in March 2011. iCandy's current best-sellers, the CHERRY, APPLE and PEAR models, debuted in the U.S. in 2010 and are also available at high-end baby retailers throughout the country. For further details, including iCandy's complete U.S. product line, accessories and retailers, please visit www.icandyworld.com.

About iCandy

Launched in 2005 by a family-owned business with an almost 80-year pedigree in developing and manufacturing children's safety products, iCandy is a UK-based stroller brand founded on the fundamental principal of delivering parents the most visually-stunning strollers of unsurpassed quality, incomparable functionality and industry-leading design. iCandy, which debuted its award-winning product line in the U.S. and Canada in 2009, has received multiple awards in the UK, including Best Travel System/Best Push Chair from Mother & Baby magazine; Editors Choice/Best Buy from Pregnancy, Baby & You magazine; Best Buy from Prima Baby & Pregnancy magazine; and Best Buy from Practical Parenting magazine. In the U.S., the Peach has already earned recognition as a Babble.com pick for Best Stroller 2011. Additionally, iCandy has never had a single product recall in its entire history of operation.  To learn more about the company and its complete product line, please visit www.icandyworld.com

For additional information on iCandy products, please contact Jackie Feldman, jackie@fifteenminutes.com; Amanda Brocato, amanda@fifteenminutes.com; or Ryan Croy, ryan@fifteenminutes.com, of Fifteen Minutes Public Relations, at 323.556.9700.

SOURCE iCandy



RELATED LINKS

http://www.icandyworld.com