Award-winning Photographer Creates Digital Magic With Chitrangda Singh on NOTCH

Feb 28, 2013, 02:11 ET from NOTCH Media Pvt. Ltd.

CHENNAI, NEW YORK and LONDON, February 28, 2013 /PRNewswire/ --

- Multi-award Winning Photographer AJ Raina Shows Actor Chitrangda Singh in a New, Edgy Avatar

- Registrations Cross 30,000; Reader Base Spreads to 150 Countries

NOTCH, India's first digital lifestyle magazine, launches its 6th edition with Chitrangda Singh on the cover.



The actor, who likes to push the limits of convention, was captured in a never-seen-before avatar by much feted photographer AJ Raina, who has picked up almost 40 international awards in his career for his unique brand of digital art.

Follow his depiction of Chitrangda's life, told in a futuristic format of symbols and vivid imagery that accompanies her story of balancing films with marriage and motherhood.

NOTCHmag Highlights

Deepika Padukone talks about the comfort level she shares with her ex Ranbir Kapoor:

"Working with him again is like working with any other star. Ranbir and I share no awkwardness. One needs to move on and be able to live with the changes that occur in one's life," Deepika tells NOTCH.

Norah Jones opens up about fulfilling her father, Pt. Ravi Shankar's dream:

"My dad always wanted me to be heard in India, so this time around I planned it in advance. Dad was so insistent that I figured it would be nice for the two of us. He's gone now, but I know he was ecstatic about my performances in India - so that's the silver lining," said Norah.

The fully-loaded magazine also features Mira Nair on 25 years of Salaam Bombay and its re-release, Robbie Williams on the possibilities of an India tour, Madhuri Dixit on her new iPad app, Randeep Hooda on battling depression to get back in the saddle and celebrated international designer Naeem Khan on his very first fashion show in India.

Pradeep Dadha, Chairman & CEO of NOTCH Media Pvt. Ltd. said, "Our strategic decision to distribute NOTCH free on multiple platforms has resulted in the publication being accessed in over 150 countries on a regular basis and we are quickly gaining parity with some of the best known media brands. Our in-depth understanding of digital media gives us the ability to go from idea to execution rapidly, which is the key to success in this space."

About NOTCH Media Pvt. Ltd.

With a strong focus on entertainment, NOTCH showcases lifestyle through fashion, design, art, food and travel. Its engaging content is delivered through state-of-the-art technology platforms such as Kindle, iPad, Android tablets and a downloadable web version from the NOTCH website.

Established in 2011, NOTCH Media Pvt. Ltd. is the media and entertainment flagship of the Pradeep Dadha Group of Companies (PDGOC). PDGOC, a global $100M+, multi-vertical e-commerce privately held corporate, acts as a holding company for a variety of sales, marketing, media and entertainment companies. Headquartered in Chennai, the group caters to consumers in more than 150 countries from centres in Malta, the UK, Singapore and the US. With a multi-vertical portfolio of wholly-owned brands of jewelry and fashion, the PDGOC 'shared success' model encourages innovation and collaboration in the e-commerce space. 


Primary Media Contact: Hema Sethuraman,, 91-44-30254141

SOURCE NOTCH Media Pvt. Ltd.