Awkward Family Photos Makes Its Board Game Debut

Creator of Ground Breaking Game Loaded Questions Adds Two New Games and Web Site

Jul 11, 2011, 08:02 ET from All Things Equal

MIAMI BEACH, Fla., July 11, 2011 /PRNewswire/ -- Eric Poses, the innovative entrepreneur behind the popular board game Loaded Questions (more than one million copies sold), has fired up his creative juices again with two new games from his company All Things Equal. Awkward Family Photos, based upon the hit Web site, and The Greatest Day Ever Game arrive today with the launch of, the new online home for All Things Equal's portfolio of family and party games.  

In this down economy, more Americans are turning to board games as a source of entertainment and connectivity.  According to a survey by the NPD Group, an organization tracking the toy industry, the overall toy segment was down three percent, yet board games were up six percent in 2010. "I'm proud to contribute to America's appreciation for traditional game play with fun, creative games that promote laughter and discussion," says Eric Poses, President of All Things Equal. "Games like Awkward Family Photos are the perfect way to bring people together and celebrate the gloriously odd side of family. We've all cringed at embarrassing moments caught on film. Awkward Family Photos is an opportunity to embrace those moments and realize we're not alone."

From bad hair to forced poses to matching outfits, the Awkward Family Photos board game will have people of all ages laughing as they answer clever, open-ended questions matched up with the Website's library of classic and never-before-seen photos. As part of the game's debut, the grandparents (and now YouTube stars) of Awkward Family Photos' co-founder Mike Bender share their peculiar perspective on the game in this video -  Awkward Family Photos is available for $24.99 at, Barnes & Noble and hundreds of specialty stores and online retailers.

Also joining All Things Equal's library of family and party games is The Greatest Day Ever Game, an exciting and completely original matching game that replicates what would be 'the greatest day ever' for kids of all ages. Boasting colorful graphics and creative components, including a huge game board, an oversized die and a glossy book, The Greatest Day Ever Game is available for $19.99 at, Amazon and select Barnes & Noble stores.

A slideshow of game play and high-resolution images can be found at


Founded in 1997, All Things Equal is the brainchild of entrepreneur Eric Poses, starting with the hit game Loaded Questions.  With a small loan from his parents, Poses created the game and embarked upon a 16-week tour of the United States selling Loaded Questions from the trunk of his car.  In a short period of time the first 5,000 games sold, attracting the attention of major retailers like Target and Amazon.  Today, Loaded Questions has sold more than one million copies and boasts seven different versions.  Also within the All Things Equal portfolio is The New Yorker Cartoon Caption Game, The Greatest Day Ever Game and Awkward Family Photos, based on the hit Web phenomenon.  All Things Equal products are made in America and can be found at Target, Toys R Us, Barnes & Noble, Amazon and at hundreds of specialty stores and Web sites.  To date, the company has generated more than $25 million in retail sales and is based in Miami Beach, FL. For more information, please visit

SOURCE All Things Equal