Baby Bath Products Market to Grow at 5.82% CAGR to 2020

Aug 10, 2016, 02:00 ET from Sandler Research

PUNE, India, August 10, 2016 /PRNewswire/ --

The global baby bath products market 2016-2020 report says one of the key trends for market growth will be the availability of multifunctional baby bath products. The growing baby bath products market has led key vendors to constantly innovate in terms of product offerings and packaging. Adding to this is the constant demand for upgrading products according to market requirements, which will not only help build brand appeal and loyalty among consumers but also increase the consumer base for the vendor. Hipp Baby, based in Austria, offers its Liquid Soap product in a bottle shaped in the form of a duck that looks like a toy to appeal to younger consumers.

Complete report on baby bath products market spread across 73 pages, analyzing 5 major companies and providing 35 data exhibits is now available at

The analysts forecast global baby bath products market to grow at a CAGR of 5.82% during the period 2016-2020. According to the 2016 baby bath products market report, one of the key drivers for market growth will be the growing demand for natural and organic baby bath soaps and shampoos. The demand for natural ingredients in baby soaps and shampoos is growing. An increase in consumer spending in countries such as India, China, Brazil, and Russia is also likely to generate greater demand for organic products, as they are relatively expensive.

The demand for baby bath products is spurred by the initiatives taken by governments to create awareness about baby hygiene. The primary reason for an increase in the number of informed consumers globally is the exposure to reliable information and the growing awareness about products and services through the Internet, television, and other sources of information. Babies who are not washed and bathed regularly could develop skin conditions such as cradle cap. The global baby bath products market was dominated by EMEA with a market share of around 36% in 2015. Factors such as a rise in disposable income, increased interest in natural and organic products, and an increase in dual-income households are expected to fuel the demand for baby bath products in EMEA during the forecast period.

The baby bath soaps/wash segment will account for almost 54% of the overall market revenue to continue its dominance as the key revenue generator in the global baby bath products market. The segment includes baby bath soaps, baby body washes, and baby bubble washes. APAC was the market leader with the largest share in the global baby bath soap market by accounting for over 50% of the revenue generated from this segment. This can be attributed to the prevailing infant population, growth in online buyers, rising literacy, growing awareness about buying quality products, and an increase in brand awareness.

The following companies are the key players in the global baby bath products market: Beiersdorf, Chicco, Johnson & Johnson, Mamas and Papas, and Pigeon. Other prominent vendors in the market are: 4moms, Baby Trends, Brevi, Burt's Bees, California Baby, Earth Mama Baby Angel, Fisher-Price, Galderma, Himalaya, Mothercare, Mustela, Noodle and Boo, PZ Cussons, Sebapharma, Unilever, and Weleda. Order a copy of Global Baby Bath Products Market 2016-2020 report @

Global Baby Bath Products Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market. The report covers the present scenario and the growth prospects of the global baby bath products market for 2016-2020. For calculation of the market size, the report has taken into consideration sales revenue from baby bath soaps and washes, baby shampoos and conditioners, and baby bath accessories.

Another related report is Global Baby Bath Soap Market 2016-2020, the global baby bath soap market is highly competitive, and vendors are focusing more on developing unique marketing strategies for promoting their products. Vendors today are not just focused on enhancing their product quality but are also infusing products with different features and qualitative enhancements in order to increase their customer bases. Browse complete report @

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SOURCE Sandler Research